GCI Outdoor
457 Killingworth Road,
Higganum, 6441, CT,
United States
Higganum, 6441, CT,
United States
1 860-345-9595
Retail
GCI Outdoor Technographics
GCI Outdoor Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by GCI Outdoor and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 30 GCI Outdoor employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that GCI Outdoor has purchased the following applications: Sage 100 (formerly MAS 90 & MAS 200) for ERP Financial in 2010, WooCommerce for eCommerce in 2021, YITH Order Tracking for Order Management in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems GCI Outdoor is running and its propensity to invest more and deepen its relationship with Sage , Automattic , Yotpo or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing GCI Outdoor revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for GCI Outdoor intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
GCI Outdoor Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sage | Legacy | Sage 100 (formerly MAS 90 & MAS 200) | ERP Financial | ERP Financial Management | eXEPLEX | 2010 | 2010 |
In 2010, GCI Outdoor implemented Sage 100 (formerly MAS 90 & MAS 200) as its ERP Financial application. The engagement was executed with eXEPLEX as the system integrator and focused on centralizing finance operations for the 30-employee retail business.
Configuration emphasized core Sage 100 financial modules typical for ERP Financial deployments, including General Ledger, Accounts Receivable, Accounts Payable, Order Entry and Inventory Management, alongside standard financial reporting and cash management workflows. Automation workstreams concentrated on transaction posting, invoicing, reconciliation routines, chart of accounts design and period close procedures, with role based access control applied to accounting and operations users.
Architecture followed a server hosted Sage 100 model common in 2010, with centralized data stores and workstation clients for accounting and operations staff. eXEPLEX led system configuration, master data setup and end user training to operationalize the environment. Governance included a staged rollout across finance, purchasing and sales order teams, formalized financial close and approval workflows, and documentation to standardize recurring accounting processes.
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WooCommerce | eCommerce | eCommerce | n/a | 2021 | 2021 |
In 2021, GCI Outdoor deployed WooCommerce as the primary storefront on its public website. The WooCommerce implementation from Automattic serves as GCI Outdoor's eCommerce platform, providing the front-end storefront and back-office administration for online retail operations.
The deployment uses core WooCommerce capabilities including product catalog management, shopping cart and checkout workflows, order management, inventory controls, and pricing rules to support merchandising and fulfillment coordination. Operational ownership is concentrated within eCommerce, marketing, customer service, and fulfillment functions, with site and catalog administration performed through the WooCommerce admin interface. The implementation positions WooCommerce as the central eCommerce system powering GCI Outdoor's direct-to-consumer retail presence on its website.
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Product Review Management | eCommerce |
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2016 | 2016 |
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Shipping Management | eCommerce |
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2020 | 2020 |
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SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Your Inspiration Solutions | Legacy | YITH Order Tracking | Order Management | SCM | n/a | 2020 | 2020 |
In 2020, GCI Outdoor implemented YITH Order Tracking to provide Order Management capabilities on its public website. The YITH Order Tracking application is embedded in the storefront to deliver customer-facing order status lookup, tracking code entry and order status display tied to individual e-commerce transactions. GCI Outdoor uses YITH Order Tracking for Order Management to support e-commerce and customer service business functions within the retail organization.
Configuration work centered on enabling order status display modules, a tracking code workflow for shoppers, and contextual order status pages linked from confirmation emails and account areas. Operational ownership is assigned to the e-commerce and customer support teams, who manage the application configuration and the storefront presentation of order information. The implementation emphasizes lightweight, site-level deployment of YITH Order Tracking as a customer self-service order visibility layer.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Partner Relationship Management | CRM |
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2021 | 2021 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2016 | 2016 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2016 | 2016 |
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IT Decision Makers and Key Stakeholders at GCI Outdoor
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| No data found | ||||||
Apps Being Evaluated by GCI Outdoor Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from GCI Outdoor IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the GCI Outdoor digital transformation priorities and AI adoption trends.
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FAQ - APPS RUN THE WORLD GCI Outdoor Technographics
GCI Outdoor is a Retail organization based in United States,
with around 30 employees and annual revenues of $10.0 million.
GCI Outdoor operates a diverse technology stack with applications such as
Sage 100 (formerly MAS 90 & MAS 200), WooCommerce and YITH Order Tracking,
covering areas like ERP Financial, eCommerce and Order Management.
GCI Outdoor has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Sage, Automattic and Your Inspiration Solutions.
GCI Outdoor recently adopted applications including
WooCommerce in 2021, AdRoll in 2021 and Lucky Orange in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of GCI Outdoor’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates GCI Outdoor’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete GCI Outdoor technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.