Genalog Ltd
Gills Green Oast,
Hawkhurst, TN18 5ET,
United Kingdom
Hawkhurst, TN18 5ET,
United Kingdom
44 15 8075 3754
Manufacturing
Genalog Ltd Technographics
Genalog Ltd Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Genalog Ltd and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Genalog Ltd employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Genalog Ltd has purchased the following applications: Sage Business Cloud X3 (ex Sage ERP X3) for ERP Financial in 2016, HubTalk for Chatbots and Conversational AI in 2019, WooCommerce for eCommerce in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Genalog Ltd is running and its propensity to invest more and deepen its relationship with Sage , HubTalk , Automattic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Genalog Ltd revenues, which have grown to $8.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Genalog Ltd intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Genalog Ltd Tech Stack and Enterprise Applications
Genalog Ltd ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sage | Legacy | Sage Business Cloud X3 (ex Sage ERP X3) | ERP Financial | ERP | n/a | 2016 | 2016 |
In 2016, Genalog Ltd deployed Sage Business Cloud X3 (ex Sage ERP X3) as its ERP Financial system. The vendor lists Genalog Ltd as a customer on its reference pages, confirming the company uses Sage Business Cloud X3 to centralize transactional finance for its UK manufacturing operation.
Configuration work emphasized ERP Financial modules typical for a small manufacturing firm, including general ledger, accounts payable, accounts receivable, cash management, cost accounting and inventory control, with workflows aligned to procurement and production order flows. The implementation treated Sage Business Cloud X3 as the primary system of record for accounting and operational finance, with governance focused on finance and operations process ownership, role based access for accounting and shop floor users, and a phased rollout across back office functions, as reflected in the vendor customer listing.
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Genalog Ltd AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubTalk | Legacy | HubTalk | Chatbots and Conversational AI | AI-Powered Application | n/a | 2019 | 2019 |
In 2019, Genalog Ltd deployed HubTalk on its public website to provide an automated customer facing chat interface. The deployment uses HubTalk, a Chatbots and Conversational AI solution, to capture inbound customer queries, present self service FAQs, and perform initial lead qualification on the corporate site. This implementation aligns with customer support and commercial intake functions for the manufacturing firm headquartered in the United Kingdom.
HubTalk was provisioned as an embedded web chat widget and configured for intent recognition, scripted dialogue flows, FAQ automation, and form based lead capture, with escalation pathways to human agents through email routing and on screen contact prompts. Operational ownership sits with the customer support and sales teams, who manage conversation scripts and response templates, while website hosting provides the runtime environment. Governance focused on content control and response approval workflows rather than enterprise integration, reflecting the company size and the website centric scope.
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Genalog Ltd eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WooCommerce | eCommerce | eCommerce | n/a | 2021 | 2021 |
In 2021, Genalog Ltd deployed WooCommerce on its corporate website to provision eCommerce capabilities for product sales in the United Kingdom. Genalog Ltd implemented WooCommerce as its primary eCommerce platform to enable online catalog publishing, shopping cart checkout flows, and order capture for its manufacturing product lines.
The implementation uses WooCommerce core modules including product catalog management, shopping cart and checkout configuration, tax and shipping settings, and inventory tracking that are typical for eCommerce deployments. Configuration work focused on product attributes and SKU driven listings, configurable tax rules for UK operations, and shipping rule setup to support fulfilment workflows. The full application name WooCommerce appears across site templates and product pages to centralize transactional functions within the public web estate.
Technically the deployment is hosted on Genalog's website and leverages WooCommerce as a plugin extension to the site content layer, integrating storefront functions with customer facing pages. Integrations remain at the website layer with site administration controlling catalog updates and order processing workflows. Operational coverage centers on sales and operations teams that manage catalog maintenance, order handling, and fulfilment across the United Kingdom.
Governance established role based access inside the WooCommerce administration console, assigning administrative and shop manager responsibilities for product publishing, pricing and order management, and formalizing the order to fulfilment workflow. Rollout proceeded at the site level with iterative catalog population and checkout configuration aligned to manufacturing sales processes. Platform administration and ongoing configuration are maintained by internal web operations and commercial teams.
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Genalog Ltd CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Marketing Automation | CRM |
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2020 | 2020 |
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Genalog Ltd IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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IT Decision Makers and Key Stakeholders at Genalog Ltd
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Director Of Operations | Director | Finance | |
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Account Manager | Manager | Sales | |
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Apps Being Evaluated by Genalog Ltd Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Genalog Ltd IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Genalog Ltd digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Genalog Ltd Technographics
Genalog Ltd is a Manufacturing organization based in United Kingdom,
with around 50 employees and annual revenues of $8.0 million.
Genalog Ltd operates a diverse technology stack with applications such as
Sage Business Cloud X3 (ex Sage ERP X3), HubTalk and WooCommerce,
covering areas like ERP Financial, Chatbots and Conversational AI and eCommerce.
Genalog Ltd has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Sage, HubTalk and Automattic.
Genalog Ltd recently adopted applications including
WooCommerce in 2021, SendinBlue in 2020 and HubTalk in 2019,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Genalog Ltd’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Genalog Ltd’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Genalog Ltd technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.