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Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Genesis Corporate Tech Stack and Enterprise Applications

Genesis Corporate Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2015 2015
In 2015, Genesis Corporate implemented Microsoft 365 to provide Collaboration tooling across its United States manufacturing organization. The Microsoft 365 deployment consolidated email, calendar, document management and real-time team collaboration into a single cloud tenant, positioning Microsoft 365 as the primary Collaboration application supporting internal communication and document workflows for corporate and manufacturing functions. Configuration focused on core Microsoft 365 modules including Exchange Online for mail, SharePoint Online for centralized document libraries, OneDrive for individual file sync and Microsoft Teams for chat and meetings, with tenant-level administration and role-based access controls governing user and content permissions. Microsoft 365 is used on their website, indicating a surface integration between their public web presence and the corporate Collaboration footprint, with user provisioning and policy enforcement managed through centralized administrative controls and standard Microsoft 365 compliance and sharing settings.
Genesis Corporate Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Kentico Software Legacy Kentico Xperience CMS Web Content Management Content Management n/a 2022 2022
In 2022, Genesis Corporate implemented Kentico Xperience CMS. The Kentico Xperience CMS deployment serves as the primary Web Content Management platform for the company website, centralizing content publishing for corporate marketing and product information management. Configuration focused on core Web Content Management capabilities including content authoring and approval workflows, page templates and responsive layout management, media library and asset handling, form building and personalization capabilities common to WCM platforms. The implementation established editorial governance with role based access controls and staged authoring and production environments, and it is operationally scoped to the corporate marketing function for ongoing site content updates and product page maintenance. Kentico Xperience CMS was configured to work with the site front end and hosting stack through standard integration points, with modular templates and content types created to support reuse across pages and accelerate editorial operations.
Genesis Corporate CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
CallRail Legacy CallRail Call Tracking Call Tracking and Recording CRM n/a 2018 2018
In 2018, Genesis Corporate implemented CallRail Call Tracking on its website to capture and attribute inbound phone leads for its manufacturing operations. Genesis Corporate deployed CallRail Call Tracking as a Call Tracking and Recording solution to support marketing attribution and sales lead capture workflows tied to website visitor interactions. The implementation centers on standard Call Tracking and Recording capabilities within CallRail Call Tracking, including dynamic number insertion, call logging, call recording, and analytics dashboards for session level attribution. The deployment is scoped to the corporate website and is operated by marketing and sales teams, with configuration work involving insertion of CallRail script, definition of attribution rules, and mapping of call events to downstream CRM and analytics platforms without specifying vendor names. Governance focused on phone lead handling and attribution rules, with operational use concentrated on inbound lead capture from the website and subsequent routing and follow up by sales and marketing functions.
Customer Experience CRM 2016 2016
Digital Advertising Platform CRM 2018 2018
Digital Advertising Platform CRM 2019 2019
Marketing Analytics CRM 2019 2019
Marketing Analytics CRM 2021 2021
Marketing Automation CRM 2015 2015
Marketing Automation CRM 2021 2021
Marketing Automation CRM 2018 2018
Marketing Automation CRM 2019 2019
Marketing Automation CRM 2024 2024
Sales Automation, CRM, Sales Engagement CRM 2021 2021
Genesis Corporate EPM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Financial Consolidation and Close EPM 2019 2020
Genesis Corporate IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2015 2015
Application Hosting and Computing Services IaaS 2021 2021
Content Delivery Network IaaS 2011 2011
Content Delivery Network IaaS 2020 2020
Genesis Corporate CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Secure Email Gateways (SEGs) CyberSecurity 2015 2015

IT Decision Makers and Key Stakeholders at Genesis Corporate

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Genesis Corporate Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Genesis Corporate IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Genesis Corporate digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Genesis Corporate Technographics
Genesis Corporate is a Manufacturing organization based in United States, with around 360 employees and annual revenues of $55.0 million.
Genesis Corporate operates a diverse technology stack with applications such as Microsoft 365, Kentico Xperience CMS and CallRail Call Tracking, covering areas like Collaboration, Web Content Management and Call Tracking and Recording.
Genesis Corporate has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Microsoft, Kentico Software and CallRail.
Genesis Corporate recently adopted applications including Microsoft Dynamics 365 Marketing in 2024, Kentico Xperience CMS in 2022 and ZoomInfo Chorus in 2021, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Genesis Corporate’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Genesis Corporate’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Genesis Corporate technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.