Gentrack Group
17 Hargreaves Street,
Auckland, 1011,
New Zealand
Auckland, 1011,
New Zealand
64 9 966-6090
Professional Services
Gentrack Group Technographics
Gentrack Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Gentrack Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 660 Gentrack Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
Gentrack Group has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2015, Intuit Mailchimp for Marketing Automation in 2017, Atlassian Jira Service Desk for IT Service Management in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Gentrack Group is running and its propensity to invest more and deepen its relationship with Oracle , Intuit , Atlassian or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Gentrack Group revenues, which have grown to $105.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Gentrack Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Gentrack Group Tech Stack and Enterprise Applications
Gentrack Group ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2015 | 2015 |
In 2015, Gentrack Group implemented Oracle NetSuite ERP to consolidate accounting and finance operations. The deployment focused on ERP Financial capabilities to support daily bank and credit card reconciliations, accrual accounting, fixed asset management, payroll preparation and disciplined month end close workflows.
The Oracle NetSuite ERP implementation was configured to support core financial modules including cash and bank reconciliation, accounts payable accruals, recognition of unrealised foreign exchange gains and losses, prepayments and deferred expenses, and monthly amortization adjustments. Fixed asset registering and straight line depreciation were maintained inside the system, while payroll preparation workflows covered overtime calculations based on contractual hours and contract type per subsidiary member, salary adjustments, holiday and absence deductions, and sick pay SSP and CSP.
Operationally the finance team used Oracle NetSuite ERP alongside Excel, Expensify and Slack to manage reconciliations, expense reporting and team communications. Daily reconciliations for HSBC and NatWest accounts were a sustained operational focus, and journal controls for accrued expenses and unrealised FX entries were executed as part of month end routines to support audit and year end readiness.
Process and governance changes included centralising enquiries, invoices and queries into organised mailbox directories to streamline task assignment and handoffs, and assigning clear ownership for reconciliation and month end sub processes. The implementation enabled the finance team to improve the speed and accuracy of month end close, consistently complete month end on time, and clean up accounting areas ahead of audits and year end closures.
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Gentrack Group CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp | Marketing Automation | CRM | n/a | 2017 | 2017 |
In 2017, Gentrack Group deployed Intuit Mailchimp as its Marketing Automation solution on its corporate website. The implementation focused on web-embedded email capture and outbound campaign orchestration to support marketing and customer communications. Deployment covered the public website and marketing operations, enabling list capture and audience segmentation for downstream campaign use.
Intuit Mailchimp was configured to manage audiences, build campaign templates, schedule email sends, and run automation workflows consistent with Marketing Automation capabilities. The setup used embedded signup forms and site tracking to feed subscriber data into Mailchimp for segmentation and targeted campaigns, while content templates and scheduled processes supported repeatable email execution. Governance concentrated on centralized campaign configuration and consent capture workflows to maintain consistent customer communications.
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Marketing Automation | CRM |
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2020 | 2020 |
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Gentrack Group ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Atlassian | Legacy | Atlassian Jira Service Desk | IT Service Management | ITSM | n/a | 2019 | 2019 |
In 2019 Gentrack Group deployed Atlassian Jira Service Desk on their website to serve as the primary IT Service Management interface for service intake and support. Atlassian Jira Service Desk was positioned to provide customer facing request capture, incident ticketing, and workflow orchestration consistent with IT Service Management practices. This deployment establishes a clear Company Application Category Business Function relationship, with Gentrack Group using Atlassian Jira Service Desk for IT Service Management to centralize support operations.
Configuration emphasized request portals, issue queues, SLA tracking, and knowledge base linkage to enable self service and automated routing aligned to IT Service Management workflows. Operational coverage focused on IT support and end user service workflows within the organization, managing ticket lifecycles, routing, and escalation through Atlassian Jira Service Desk. Governance centered on service catalog ownership and SLA policy enforcement to standardize incident and request handling and to align support processes with operational expectations.
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Gentrack Group PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2017 | 2017 |
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Transactional Email | PaaS |
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2020 | 2020 |
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Gentrack Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Gentrack Group CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Gentrack Group
| First Name | Last Name | Title | Function | Department | Phone | |
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Chief Executive Officer | CXO | Finance | |
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Finance Business Partner | Manager | Finance | |
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Apps Being Evaluated by Gentrack Group Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Gentrack Group IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Gentrack Group digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Gentrack Group Technographics
Gentrack Group is a Professional Services organization based in New Zealand,
with around 660 employees and annual revenues of $105.0 million.
Gentrack Group operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Intuit Mailchimp and Atlassian Jira Service Desk,
covering areas like ERP Financial, Marketing Automation and IT Service Management.
Gentrack Group has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Intuit and Atlassian.
Gentrack Group recently adopted applications including
Oracle Netsuite Bronto Marketing Platform in 2020, Amazon SES in 2020 and Cloudflare CDN in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Gentrack Group’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Gentrack Group’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Gentrack Group technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.