GiftsForYouNow
10305 Argonne Dr,
Woodridge​, 60517-4909, IL,
United States
Woodridge​, 60517-4909, IL,
United States
1 630-771-0095
Retail
GiftsForYouNow Technographics
GiftsForYouNow Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by GiftsForYouNow and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 GiftsForYouNow employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that GiftsForYouNow has purchased the following applications: FreeWheel Demandsuite for Agency Management in 2024, Searchspring Product Recommendations for Personalization and Product Recommendations in 2016, LiveRamp Platform for Data Management Platform in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems GiftsForYouNow is running and its propensity to invest more and deepen its relationship with FreeWheel, A Comcast Company , Searchspring , Kibo Commerce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing GiftsForYouNow revenues, which have grown to $15.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for GiftsForYouNow intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
GiftsForYouNow Tech Stack and Enterprise Applications
GiftsForYouNow ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FreeWheel, A Comcast Company | Legacy | FreeWheel Demandsuite | Agency Management | ERP Services and Operations | n/a | 2024 | 2024 |
In 2024, GiftsForYouNow implemented FreeWheel Demandsuite on its public website. GiftsForYouNow uses FreeWheel Demandsuite as an Agency Management application to centralize programmatic demand orchestration and ad monetization across its ecommerce properties. The deployment positions FreeWheel Demandsuite in the site advertising stack to manage demand allocation, campaign trafficking, and inventory prioritization.
Functionally the implementation leverages common Agency Management capabilities such as demand-side placement rules, campaign scheduling, and centralized reporting to support advertising operations and the marketing and ecommerce teams. Integration is focused on the customer facing web environment with FreeWheel Demandsuite embedded into the site's ad delivery flow and tied to the retailer's ad inventory and campaign configuration processes. Governance is structured around campaign configuration and yield management workflows, enabling operators to set demand parameters and consolidate reporting into the platform.
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GiftsForYouNow eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Searchspring | Legacy | Searchspring Product Recommendations | Personalization and Product Recommendations | eCommerce | n/a | 2016 | 2016 |
In 2016, GiftsForYouNow deployed Searchspring Product Recommendations on their website. The implementation uses Searchspring Product Recommendations to deliver onsite personalization and product recommendations, aligned to the Personalization and Product Recommendations category. Deployment focused on the e-commerce storefront, embedding recommendation display components into product detail pages, category listings, and cart cross-sell areas to support merchandising and discovery workflows. The scope was centered on GiftsForYouNow's U.S. online retail operations and prioritized front-end recommendation rendering and ranking behavior for customer shopping sessions.
Functional capabilities implemented include rule-driven merchandising controls combined with automated recommendation algorithms and session-aware personalization, consistent with typical Personalization and Product Recommendations capabilities. Governance was organized around e-commerce and marketing teams who manage merchandising rules, tune recommendation logic, and coordinate content adjustments, creating an operational workflow for iterative updates to onsite recommendations. Searchspring Product Recommendations serves as the retailer's primary engine for product discovery and onsite cross-sell and upsell merchandising on the GiftsForYouNow website.
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Personalization and Product Recommendations | eCommerce |
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2017 | 2017 |
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Shopping Cart Management | eCommerce |
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2010 | 2010 |
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GiftsForYouNow CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Liveramp | Legacy | LiveRamp Platform | Data Management Platform | CRM | n/a | 2020 | 2020 |
In 2020, GiftsForYouNow deployed the LiveRamp Platform as a Data Management Platform on their website. The implementation was executed as a site-level integration to capture first party web events and customer identifiers, targeting e-commerce and marketing workflows for the United States headquartered retailer. For a 50-employee retail business the deployment emphasized lightweight tag and API-based data onboarding and audience management rather than broad enterprise extract load processes.
The LiveRamp Platform deployment leveraged identity resolution, data onboarding, and audience orchestration capabilities common to a Data Management Platform, instrumented through web tagging and server-side API calls. Integration touchpoints focused on web event capture, customer record matching, and exportable audience segments for downstream activation, with marketing and e-commerce teams responsible for segmentation and consent-aligned governance. Implementation details visible in site source indicate the platform is embedded at the storefront level to support campaign targeting and audience management.
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Marketing Automation | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2021 | 2021 |
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GiftsForYouNow PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2020 | 2020 |
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GiftsForYouNow IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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GiftsForYouNow CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Application Firewalls (WAF) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at GiftsForYouNow
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by GiftsForYouNow Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from GiftsForYouNow IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the GiftsForYouNow digital transformation priorities and AI adoption trends.
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FAQ - APPS RUN THE WORLD GiftsForYouNow Technographics
GiftsForYouNow is a Retail organization based in United States,
with around 50 employees and annual revenues of $15.0 million.
GiftsForYouNow operates a diverse technology stack with applications such as
FreeWheel Demandsuite, Searchspring Product Recommendations and LiveRamp Platform,
covering areas like Agency Management, Personalization and Product Recommendations and Data Management Platform.
GiftsForYouNow has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as FreeWheel, A Comcast Company, Searchspring and Liveramp.
GiftsForYouNow recently adopted applications including
FreeWheel Demandsuite in 2024, Attentive in 2021 and Imperva Sonar in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of GiftsForYouNow’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates GiftsForYouNow’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete GiftsForYouNow technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.