Moscow, 125445,
Russia
GK Trassa Technographics
GK Trassa Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by GK Trassa and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1000 GK Trassa employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that GK Trassa has purchased the following applications: JivoChat for Chatbots and Conversational AI in 2022, CallKeeper Platform for Call Tracking and Recording in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems GK Trassa is running and its propensity to invest more and deepen its relationship with JivoChat , CallKeeper , Bitrix24 or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing GK Trassa revenues, which have grown to $250.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for GK Trassa intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
GK Trassa Tech Stack and Enterprise Applications
GK Trassa AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| JivoChat | Legacy | JivoChat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2022 | 2022 |
|
GK Trassa CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| CallKeeper | Legacy | CallKeeper Platform | Call Tracking and Recording | CRM | n/a | 2022 | 2022 |
In 2022, GK Trassa implemented CallKeeper Platform as a web-deployed Call Tracking and Recording solution on its public website. The implementation captures website-originated inbound calls and click to call sessions for the Russia-based Oil, Gas and Chemicals company, using CallKeeper Platform embedded instrumentation to associate phone interactions with web sessions.
The deployment leverages core Call Tracking and Recording capabilities, including call audio capture, session level attribution data, dynamic number insertion for page level tracking, and structured caller metadata fields for campaign tagging. Configuration work focused on call logging, recording retention settings, caller identifier normalization, and server side event forwarding consistent with call tracking workflows.
Operational scope centers on inbound sales and customer service channels routed from the website to internal teams, with administrative controls exposed in the CallKeeper Platform to manage phone number pools, tracking scripts, and recording access. Governance and operational ownership is organized around digital marketing and IT for ongoing script deployment, number provisioning, and management of access controls and data handling settings within the Call Tracking and Recording environment.
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CRM | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at GK Trassa
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by GK Trassa Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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