Joinville, 89218-105, Santa Cata,
Brazil
Global Cobranca Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Global Cobranca and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 200 Global Cobranca employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Global Cobranca has purchased the following applications: Linx Humanus for Core HR in 2012, Robbu ChatBot for Chatbots and Conversational AI in 2015, Google Workspace (Formerly Google G-Suite) for Collaboration in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Global Cobranca is running and its propensity to invest more and deepen its relationship with Linx , Robbu , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Global Cobranca revenues, which have grown to $15.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Global Cobranca intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Linx | Legacy | Linx Humanus | Core HR | HCM | n/a | 2012 | 2012 |
In 2012, Global Cobranca implemented Linx Humanus as its Core HR application. The implementation focused on the People Management area and identified a company key user who served as the primary subject matter expert during the Humanus ERP deployment project, supporting configuration decisions and acceptance testing across the organization.
The deployment concentrated on Core HR functional capabilities typical for a People Management rollout, including employee master data and organizational structure management, personnel administration, onboarding workflows, and core HR process configuration. The key user role encompassed requirement capture, configuration validation, user acceptance testing, and development of training materials, supporting HR process standardization and role based access control during rollout to Global Cobranca's HR team in Brazil.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Robbu | Legacy | Robbu ChatBot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2015 | 2015 |
In 2015, Global Cobranca implemented Robbu ChatBot as a Customer support tool on its website, adopting a Chatbots and Conversational AI capability to handle front‑line inquiries for its professional services operations in Brazil. The Robbu ChatBot deployment was positioned as the primary web channel for customer questions and support interactions for a company of about 200 employees.
The Robbu ChatBot implementation was configured to deliver conversational FAQ resolution, guided conversational flows and intent routing consistent with Chatbots and Conversational AI functional patterns. Configuration work focused on scripting common service scenarios, defining escalation triggers and enabling human handoff workflows so the bot could route complex cases to live agents.
Deployment architecture was web-embedded, with the Robbu ChatBot running as a site-hosted chat widget on somosglobal.com.br and negocioglobal.com.br, where it provides first contact for external customers. Operational coverage centered on the customer support function, with the chat interface serving as the companys public facing support channel and feeding inbound customer contacts into internal service handling processes.
Governance and operational ownership were kept internal, managed by customer support leadership and IT who controlled conversational content, escalation rules and ongoing tuning of intents. Rollout emphasis was on maintaining conversational accuracy and smooth human escalation rather than broad cross-department automation, aligning the Robbu ChatBot with established customer support procedures.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2018 | 2018 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM | CRM |
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2013 | 2013 |
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Marketing Automation | CRM |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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