Ho Chi Minh City, n/a,
Vietnam
Goldenpen Vietnam Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Goldenpen Vietnam and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Goldenpen Vietnam employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Goldenpen Vietnam has purchased the following applications: Base Goal for Performance and Goal Management in 2020, Hotjar for Customer Experience in 2025, Google Hosted Libraries for Content Delivery Network in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Goldenpen Vietnam is running and its propensity to invest more and deepen its relationship with Base.vn , Contentsquare , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Goldenpen Vietnam revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Goldenpen Vietnam intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Base.vn | Legacy | Base Goal | Performance and Goal Management | HCM | n/a | 2020 | 2020 |
In 2020, GoldenPen Vietnam implemented Base Goal to run OKR and KPI based performance management across the agency. Base Goal, categorized under Performance and Goal Management, was configured to capture organizational objectives, team KPIs, and individual goals, establishing a regular cadence for check ins and quarterly OKR cycles. The implementation centered on HR and agency leadership workflows to align performance planning and review processes.
The deployment integrated Base Goal with Base Work+ apps for check ins, reporting and reward workflows, enabling structured performance conversations and consolidated reporting across the agency in Vietnam. Governance changes included formalizing OKR review cadence, manager check in routines, and reward approval workflows within Base Goal and Base Work+ configurations. The vendor case study reports improved focus, transparency and on time execution within six months.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2025 | 2025 |
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Marketing Analytics | CRM |
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2024 | 2024 |
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Tag Management | CRM |
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2024 | 2024 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Hosted Libraries | Content Delivery Network | IaaS | n/a | 2024 | 2024 |
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Content Delivery Network | IaaS |
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2024 | 2024 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2024 | 2024 |
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