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● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

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● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

Grady-White Boats
Location
5121 Martin Luther King Jr. Highway,
Greenville, 27834, NC,
United States
Website
https://www.gradywhite.com/
Phone
1 252-752-2111
Artw industry
Manufacturing
Employee
Revenue

Grady-White Boats Technographics

Grady-White Boats Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Grady-White Boats and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 350 Grady-White Boats employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Grady-White Boats has purchased the following applications: Rollick Marketing Automation for Marketing Automation in 2021, Akamai CDN for Content Delivery Network in 2014 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Grady-White Boats is running and its propensity to invest more and deepen its relationship with Rollick , Akamai or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Grady-White Boats revenues, which have grown to $75.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Grady-White Boats intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Grady-White Boats Data, Technology Stack, and Enterprise Applications
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Rollick Legacy Rollick Marketing Automation Marketing Automation CRM n/a 2021 2021
In 2021, Grady-White Boats implemented Rollick Marketing Automation to enable OEM-level lead management and marketing automation, classified in the Marketing Automation category. The deployment uses Rollick's Aimbase marketing technology to distribute and nurture leads across Grady-White's United States dealer network. Functional capability focus included lead capture, automated lead routing and dealer assignment, lifecycle nurture campaign orchestration, and incorporation of customer satisfaction data into lead scoring and nurture triggers. These capabilities align with common Marketing Automation workflows used for OEM-to-dealer lead distribution and lifecycle engagement. Rollick Marketing Automation was integrated with Grady-White's website backend and its satisfaction survey system, and the OEM reported these integrations helped improve lead distribution and lifecycle nurture outcomes. Operational scope centered on marketing and dealer operations across the United States, with centralized lead governance and dealer distribution rules implemented at the OEM level to standardize handoffs and nurture sequencing.
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Akamai Legacy Akamai CDN Content Delivery Network IaaS n/a 2014 2014
IT Decision Makers and Key Stakeholders at Grady-White Boats
First Name Last Name Title Function Department Email Phone
No data found
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Apps Being Evaluated by Grady-White Boats Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Grady-White Boats Technographics

Grady-White Boats is a Manufacturing organization based in United States, with around 350 employees and annual revenues of $75.0 million.

Grady-White Boats operates a diverse technology stack with applications such as Rollick Marketing Automation and Akamai CDN, covering areas like Marketing Automation and Content Delivery Network.

Grady-White Boats has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Rollick and Akamai.

Grady-White Boats recently adopted applications including Rollick Marketing Automation in 2021 and Akamai CDN in 2014, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Grady-White Boats’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Grady-White Boats’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Grady-White Boats technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.