Graphic Direction Pte Ltd
18, Howard Road #02-06 , Novelty Bizcentre,
Singapore, 369585,
Singapore
Singapore, 369585,
Singapore
65 6385 4648
Professional Services
Graphic Direction Pte Ltd Technographics
Graphic Direction Pte Ltd Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Graphic Direction Pte Ltd and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 Graphic Direction Pte Ltd employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Graphic Direction Pte Ltd has purchased the following applications: Xero for ERP Financial in 2015, HReasily for Core HR in 2015, Google Workspace (Formerly Google G-Suite) for Collaboration in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Graphic Direction Pte Ltd is running and its propensity to invest more and deepen its relationship with Xero , HReasily , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Graphic Direction Pte Ltd revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Graphic Direction Pte Ltd intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Graphic Direction Pte Ltd Tech Stack and Enterprise Applications
Graphic Direction Pte Ltd ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Xero | Legacy | Xero | ERP Financial | ERP | n/a | 2015 | 2015 |
In 2015, Graphic Direction Pte Ltd implemented Xero as its ERP Financial application. The implementation supported a Singapore-based digital printing firm that required tight operational coverage across marketing, operations, accounting and sales while the team scaled from an initial three employees to a larger headcount.
Xero was configured to serve core accounting and invoicing needs, with explicit setup of invoice workflows and creation of standardized templates for sales orders and purchase orders. Process flow was re-engineered to increase productivity, consolidating transactional bookkeeping and billing activities into repeatable templates and handoffs that reduced administrative fragmentation across functions.
The Xero deployment was delivered as part of a broader small business stack that included Zoho for complementary invoicing tasks, Google Ads and Analytics for marketing, WordPress for the website, and HR Easily for HR administration. Xero operated alongside these platforms to centralize financial record keeping and support cross functional activities between sales, operations and finance.
Governance and workflow changes reflected the compact organizational structure, with cross functional owners maintaining customer engagement, prospect follow up and order processing. The combined commercial and operational initiatives coincided with a first year revenue increase from $250,000 to $1,000,000, illustrating the financial and process impact tied to the Xero ERP Financial implementation.
|
Graphic Direction Pte Ltd HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HReasily | Legacy | HReasily | Core HR | HCM | n/a | 2015 | 2015 |
In 2015, Graphic Direction Pte Ltd implemented HReasily as its Core HR application. The Singapore professional services firm deployed HReasily to formalize employee records and basic HR administration while scaling from three core staff to twenty employees during the engagement.
Implementation work focused on configuring Core HR capabilities appropriate for a small firm, including employee master data, leave and attendance tracking, onboarding workflows and basic HR reporting. The project included creating templates and re engineering administrative process flows to increase productivity, aligning HR recordkeeping with standardized sales and purchase order templates used across operations.
HReasily was deployed as part of an SME application stack that also included accounting and invoicing platforms Zoho and Xero, marketing instrumentation with Google Ads and Google Analytics and a WordPress website, enabling coordinated operational workflows across HR, accounting, sales and marketing. Operational scope covered HR administration and cross functional process changes, with staff performing multi role responsibilities across marketing, operations, accounting and sales.
The engagement is recorded as helping to turn around a digital printing business, and source materials state that in the first year overall company revenue increased from $250,000 to $1,000,000. Governance changes emphasized standardized templates, clearer approval workflows and centralized employee data to support ongoing administrative productivity.
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Graphic Direction Pte Ltd Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, Graphic Direction Pte Ltd deployed Google Workspace (Formerly Google G-Suite) as its Collaboration platform. The implementation established Google Workspace as the primary Collaboration system supporting corporate email, shared document storage, real-time collaborative authoring, scheduling, and remote meetings.
The deployment included Gmail for email, Google Drive for centralized file storage, Google Docs and Sheets for collaborative authoring, Google Calendar for scheduling, Google Meet for virtual meetings, and the Google Workspace Admin console for domain and user management. Architecture and operational configuration were consistent with a single Google Workspace domain for the Singapore-based professional services firm, with centralized administration, role-based account provisioning, basic access controls, and device management applied through the Admin console. Graphic Direction Pte Ltd uses Google Workspace (Formerly Google G-Suite) to support core business functions including internal collaboration, client-facing communication, and document workflows across the organization.
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IT Decision Makers and Key Stakeholders at Graphic Direction Pte Ltd
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Graphic Direction Pte Ltd Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Graphic Direction Pte Ltd IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Graphic Direction Pte Ltd digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
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FAQ - APPS RUN THE WORLD Graphic Direction Pte Ltd Technographics
Graphic Direction Pte Ltd is a Professional Services organization based in Singapore,
with around 20 employees and annual revenues of $2.0 million.
Graphic Direction Pte Ltd operates a diverse technology stack with applications such as
Xero, HReasily and Google Workspace (Formerly Google G-Suite),
covering areas like ERP Financial, Core HR and Collaboration.
Graphic Direction Pte Ltd has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Xero, HReasily and Google.
Graphic Direction Pte Ltd recently adopted applications including
Xero in 2015, HReasily in 2015 and Google Workspace (Formerly Google G-Suite) in 2015,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Graphic Direction Pte Ltd’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Graphic Direction Pte Ltd’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Graphic Direction Pte Ltd technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.