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Groupe ERAM Technographics
Groupe ERAM Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Groupe ERAM and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 7500 Groupe ERAM employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Groupe ERAM has purchased the following applications: Oracle Retail (ex Retek) for Retail Management in 2012, Microsoft 365 for Collaboration in 2019, Ptengine Insight for Marketing Analytics in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Groupe ERAM is running and its propensity to invest more and deepen its relationship with Oracle , Microsoft , Ptengine or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Groupe ERAM revenues, which have grown to $2.00 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Groupe ERAM intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Groupe ERAM Tech Stack and Enterprise Applications
Groupe ERAM ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Retail (ex Retek) | Retail Management | ERP Services and Operations | n/a | 2012 | 2012 |
In 2012, Groupe ERAM implemented Oracle Retail (ex Retek) as its Retail Management commercial management application. The engagement covered implementation and ongoing monitoring of developments in the commercial management application across Groupe ERAM retail operations in France.
The deployment included RMS: Retek Merchandising System and ReSA: Retek Sales Audit, implemented to support assortment planning, merchandising workflows and sales audit processes. Workstreams included an overhaul of cash sales lifts from Symag to ReSA systems, counted and decision developments on the repository, and the development of reporting capabilities. Oracle PL / SQL was used for procedural development and data processing within the Oracle Retail environment.
Governance activities centered on writing functional specification documents for developer service providers, monitoring supplier deliveries and providing support and user assistance. Operational coverage explicitly impacted merchandising, store sales audit and point of sale cash operations, with process workstreams oriented around requirements specification, development monitoring and support workflows.
|
Groupe ERAM Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019 Groupe ERAM deployed Microsoft 365 to support Collaboration across its organization. The Microsoft 365 deployment is positioned to address core business functions such as internal communications, employee productivity, and content management for the retail group.
The Microsoft 365 implementation includes standard Collaboration capabilities consistent with the category, including cloud email and calendaring, real time chat and meetings, document libraries and intranet services, and personal cloud storage and Office productivity applications. Configuration emphasis is expected on tenant level settings, identity and access controls, and content governance to align Collaboration workflows with retail operations and corporate teams.
Microsoft 365 is also referenced on the company website, indicating public facing integration points such as authentication flows or embedded productivity assets that surface content and collaboration endpoints externally. The presence of Microsoft 365 artifacts on the web suggests the deployment spans both internal collaboration and selectively exposed services for corporate communications.
Governance for the Microsoft 365 tenant is organized to provide centralized administrative control and policy enforcement, supporting role based access and compliance workflows typical for the Collaboration category. Operational ownership is aligned with IT, while Collaboration services address business functions across corporate and store operations.
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Groupe ERAM CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Ptengine | Legacy | Ptengine Insight | Marketing Analytics | CRM | n/a | 2019 | 2019 |
In 2019, Groupe ERAM deployed Ptengine Insight on its public website to capture customer interactions and surface web behavioral signals for digital teams. Ptengine Insight is used as a Marketing Analytics platform to instrument page level analytics, session analytics, and conversion funnel visibility across the e-commerce estate.
The deployment of Ptengine Insight included configuration of heatmaps, session replay or session analytics tracking, event-based conversion funnels, and custom dashboards for campaign and merchandising analysis. Ptengine Insight dashboards were provisioned to deliver segmented behavioral reporting and real-time visitor trends, aligning with common Marketing Analytics workflows such as funnel analysis, page engagement measurement, and event tagging.
Operational coverage focused on the website channel and supported marketing and e-commerce business functions, with analytics outputs consumed by digital marketing, merchandising, and site operations teams. Governance centered on measurement standards, tagging discipline, and dashboard cadence to inform iterative campaign adjustments and site optimization, using Ptengine Insight as the primary behavioral analytics source.
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Groupe ERAM TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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|
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Treasury Management | TRM |
|
2013 | 2013 |
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IT Decision Makers and Key Stakeholders at Groupe ERAM
Apps Being Evaluated by Groupe ERAM Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||