Grupo Milenio Technographics
Grupo Milenio Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Grupo Milenio and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2000 Grupo Milenio employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Grupo Milenio has purchased the following applications: GumGum for Artificial Intelligence Marketing in 2018, Google Workspace (Formerly Google G-Suite) for Collaboration in 2015, Wochit Frame for Video Editing in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Grupo Milenio is running and its propensity to invest more and deepen its relationship with GumGum , Google , Wochit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Grupo Milenio revenues, which have grown to $250.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Grupo Milenio intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Grupo Milenio Tech Stack and Enterprise Applications
Grupo Milenio AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2018 | 2018 |
In 2018, Grupo Milenio implemented GumGum on its website. Grupo Milenio implemented GumGum, an Artificial Intelligence Marketing application, to support on-site advertising and content monetization across its digital properties.
Deployment integrated GumGum into the publisher's website advertising surface, leveraging contextual intelligence and computer vision capabilities to analyze page content and surface relevant ad placements and native formats. Operational ownership is centered in digital advertising and editorial teams, with governance focused on ad operations workflows, content alignment, and privacy compliance for site-delivered inventory.
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Grupo Milenio Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, Grupo Milenio implemented Google Workspace (Formerly Google G-Suite) as its enterprise Collaboration platform. The deployment established Google Workspace as the primary collaboration backbone for Grupo Milenio, supporting editorial production, advertising operations, marketing, and corporate functions across its Mexico operations.
Google Workspace (Formerly Google G-Suite) was configured to deliver core Collaboration capabilities, including Gmail for corporate email, Google Drive and Shared Drives for cloud storage and content centralization, Google Docs, Sheets and Slides for real time content collaboration, Google Calendar for scheduling, and Google Meet for virtual meetings. Administration was centralized through the Google Admin console to provision users, assign roles, manage groups and apply account level policies.
Publicly observable site signals indicate Google Workspace is in active use on Grupo Milenio's web properties, confirming a corporate domain integration and standardized account provisioning across the organization. The implementation covers newsroom and back office workflows, aligning collaborative authoring and file sharing with editorial publishing and corporate communications processes.
Governance was structured around centralized administration, role based access controls and content governance practices typical for media operations, with controls applied via the Google Workspace admin tooling to manage access, sharing and account security. The configuration reflects an enterprise SaaS deployment model for Collaboration, with cloud native identity and administration serving as the operational control plane.
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Grupo Milenio Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Wochit | Legacy | Wochit Frame | Video Editing | Content Management | n/a | 2023 | 2023 |
In 2023, Grupo Milenio participated in a pilot of Wochit Wizard, Wochit’s AI video generator whose outputs are editable in the Wochit Frame online editor. This pilot engagement indicates likely adoption of Wochit Frame within Grupo Milenio’s Video Editing workflows for its media and publishing operations in Mexico.
The deployment centers on the Wochit Frame online editor and the Wizard to accelerate short form video production, with a functional emphasis on rapid assembly and editorial sequencing. Typical Video Editing capabilities inferred in use include timeline editing, template-driven sequencing, AI-assisted asset curation from the Wizard outputs, and in-browser review and adjustment, aligning with newsroom speed and content cadence.
Operational coverage focused on editorial and social video teams inside Grupo Milenio, supporting fast video production for newsroom publishing and distribution. The relationship was reported via Wochit’s pilot announcement, and the association between the Wizard and Wochit Frame implies that Grupo Milenio adopted Frame as the editable production layer for the pilot, enabling faster editorial workflows without additional named system integrations disclosed.
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Grupo Milenio CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Data Management Platform | CRM |
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2013 | 2013 |
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Data Management Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2011 | 2011 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Analytics, Data Management Platform | CRM |
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2017 | 2017 |
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Grupo Milenio ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2021 | 2021 |
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Grupo Milenio PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2019 | 2019 |
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Grupo Milenio IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Grupo Milenio Professional Services
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Professional Services | Professional Services |
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2017 | 2017 |
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IT Decision Makers and Key Stakeholders at Grupo Milenio
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Grupo Milenio Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||