Los Angeles, 90021, CA,
United States
Guess USA Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Guess USA and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 7000 Guess USA employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Guess USA has purchased the following applications: Mad Mobile Retail Order Fulfillment for Order Management in 2017, Adobe Analytics Cloud for Marketing Analytics in 2021, Akamai CDN for Content Delivery Network in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Guess USA is running and its propensity to invest more and deepen its relationship with Mad Mobile , Adobe Systems , Akamai or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Guess USA revenues, which have grown to $750.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Guess USA intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Mad Mobile | Legacy | Mad Mobile Retail Order Fulfillment | Order Management | SCM | n/a | 2017 | 2017 |
In 2017, Guess USA implemented Mad Mobile Retail Order Fulfillment. The deployment used Mad Mobile Retail Order Fulfillment as an Order Management solution to instrument and standardize retail order capture and fulfillment workflows across Guess USA store operations.
The implementation concentrated on Order Management capabilities common to retail fulfillment, including centralized order orchestration, store-level pick and pack processes, reservation and customer pickup workflows, and real-time inventory visibility to support order routing decisions. Mad Mobile Retail Order Fulfillment was configured to provide task lists and fulfillment queuing for store associates, aligning desktop and mobile fulfillment activities with retail operational processes.
Governance changes focused on operational workflow standardization and store-level execution, with new procedures for order handling, fulfillment sequencing, and associate task management. The rollout targeted Guess USA retail locations, embedding the Mad Mobile Retail Order Fulfillment application into store operations to unify order processing and fulfillment execution across the company.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Analytics Cloud | Marketing Analytics | CRM | n/a | 2021 | 2021 |
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Marketing Automation | CRM |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Akamai | Legacy | Akamai CDN | Content Delivery Network | IaaS | n/a | 2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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