Manchester, x, M40 7RU,
United Kingdom
H. Marcel Guest, Ltd. Technographics
H. Marcel Guest, Ltd. Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by H. Marcel Guest, Ltd. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 184 H. Marcel Guest, Ltd. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that H. Marcel Guest, Ltd. has purchased the following applications: Microsoft 365 for Collaboration in 2015, BigCommerce for eCommerce in 2019, Salesforce Marketing Cloud for Marketing Automation in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems H. Marcel Guest, Ltd. is running and its propensity to invest more and deepen its relationship with Microsoft , Bigcommerce , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing H. Marcel Guest, Ltd. revenues, which have grown to $23.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for H. Marcel Guest, Ltd. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
H. Marcel Guest, Ltd. Tech Stack and Enterprise Applications
H. Marcel Guest, Ltd. Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, H. Marcel Guest, Ltd. implemented Microsoft 365 as its Collaboration platform. The deployment delivered cloud-hosted productivity and collaboration services across the company's 184 employees in the United Kingdom, establishing Microsoft 365 as the core collaboration and email environment.
Configuration reflects standard Collaboration capabilities, including hosted Exchange email, Office productivity applications, OneDrive cloud storage and SharePoint document collaboration, supporting internal communications and document workflows across commercial and operations teams. Microsoft 365 is referenced on the company website, indicating the organization uses Microsoft 365 services for public-facing contact and internal collaboration, with centralized tenant and user provisioning governance to manage accounts and access.
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H. Marcel Guest, Ltd. eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Bigcommerce | Legacy | BigCommerce | eCommerce | eCommerce | n/a | 2019 | 2019 |
In 2019 H. Marcel Guest, Ltd. deployed BigCommerce as its eCommerce platform powering the company website. The implementation uses BigCommerce as a cloud SaaS storefront and content delivery layer, providing the public-facing catalog and transactional checkout for the United Kingdom based paint and coatings distributor.
The deployment centers on core eCommerce capabilities including storefront rendering, product catalog management, SKU and pricing configuration, promotional pricing, responsive product pages, and built-in order management and checkout workflows. Configuration appears focused on site-level merchandising and catalog governance, consistent with typical BigCommerce feature sets for mid-market merchants.
Operational responsibility for the BigCommerce implementation is aligned to commercial functions, primarily online sales, marketing, and order fulfillment teams. Administrative governance likely consolidates catalog and order operations into site administration roles, with the platform serving as the principal channel for digital sales activity for H. Marcel Guest, Ltd., and the full application name BigCommerce is surfaced on the public website.
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H. Marcel Guest, Ltd. CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Marketing Cloud | Marketing Automation | CRM | n/a | 2019 | 2019 |
In 2019, H. Marcel Guest, Ltd. implemented Salesforce Marketing Cloud. The deployment was focused on the company website, embedding Salesforce Marketing Cloud to enable on-site email capture, subscriber management, and digital campaign orchestration, positioning the platform as the core Marketing Automation capability for the business.
Configuration emphasized Marketing Automation capabilities including audience segmentation, email campaign management, journey orchestration, content personalization, and web tracking. Implementation included template-driven content management, consent and preference handling, and automated campaign scheduling to support B2B marketing workflows for a paint and coatings distributor.
Integration scope centered on the public website for form capture and tracking integration, with subscriber list synchronization into internal marketing systems. Operational ownership is with the marketing function, supporting email and digital channel execution across United Kingdom sales and marketing activities.
Governance focused on subscriber consent management and campaign approval workflows to standardize campaign configuration and deployment processes across the marketing team. Salesforce Marketing Cloud remains instrumented on the H. Marcel Guest website to support ongoing digital engagement and campaign orchestration.
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H. Marcel Guest, Ltd. PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2020 | 2020 |
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H. Marcel Guest, Ltd. IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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IT Decision Makers and Key Stakeholders at H. Marcel Guest, Ltd.
Apps Being Evaluated by H. Marcel Guest, Ltd. Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
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