Kirkland, 98033, WA,
United States
Harebrained Schemes Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Harebrained Schemes and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 44 Harebrained Schemes employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Harebrained Schemes has purchased the following applications: GoDaddy for Application Hosting and Computing Services in 2012, New Relic APM for Application Performance Management in 2014, Microsoft Azure PlayFab for Apps Development in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Harebrained Schemes is running and its propensity to invest more and deepen its relationship with GoDaddy , Amazon Web Services (AWS) , New Relic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Harebrained Schemes revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Harebrained Schemes intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| GoDaddy | Legacy | GoDaddy | Application Hosting and Computing Services | IaaS | n/a | 2012 | 2012 | ||
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Domain Name System (DNS) | IaaS |
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2012 | 2012 |
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Domain Name System (DNS) | IaaS |
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2019 | 2019 |
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Domain Name System (DNS) | IaaS |
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2023 | 2023 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| New Relic | Legacy | New Relic APM | Application Performance Management | ITSM | n/a | 2014 | 2014 |
PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure PlayFab | Apps Development | PaaS | n/a | 2015 | 2015 | In 2015, Harebrained Schemes implemented Microsoft Azure PlayFab as the backend for its BattleTech title under the Apps Development category, choosing a hosted platform to avoid building proprietary backend infrastructure. The engagement centered on using PlayFab as the authoritative game backend to support live operations and player-facing services for a commercial PC and console release. Configuration emphasized PlayFab LiveOps and hosted backend services, with implementation geared toward player account management, session authentication, telemetry and player data storage, and LiveOps tooling for events and retention. Microsoft Azure PlayFab was used to leverage a third-party marketplace model, enabling rapid attachment of external services rather than developing custom integrations in house. Integrations included third-party providers such as Innervate accessed through the PlayFab marketplace to deliver community and retention features, which altered operational ownership of those functions from internal engineering to managed marketplace services. The implementation impacted game operations, community management, and player retention workflows for BattleTech, and relied on PlayFab to orchestrate external service connections while minimizing internal infrastructure responsibility. | |
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Apps Development | PaaS |
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2023 | 2023 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Collaboration | Collaboration |
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2013 | 2013 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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AI Development
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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Generative AI Platforms | AI Development |
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2024 | 2024 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Video Editing | Content Management |
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2014 | 2014 |
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Web Content Management | Content Management |
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2011 | 2011 |
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Web Content Management | Content Management |
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2023 | 2023 |
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