Boulogne-Billancourt, 92100,
France
Havas Voyages Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Havas Voyages and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1000 Havas Voyages employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Havas Voyages has purchased the following applications: Rydoo Expense (ex Xpenditure) for Expense Management in 2017, FreeWheel Demandsuite for Agency Management in 2022, iAdvize Conversational Platform for Chatbots and Conversational AI in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Havas Voyages is running and its propensity to invest more and deepen its relationship with Rydoo , FreeWheel, A Comcast Company , iAdvize or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Havas Voyages revenues, which have grown to $1.00 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Havas Voyages intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Rydoo | Legacy | Rydoo Expense (ex Xpenditure) | Expense Management | ERP Financial Management | n/a | 2017 | 2017 |
In 2017, Havas Voyages implemented Rydoo Expense (ex Xpenditure) as its Expense Management platform to operationalize hotel group bookings and expense processing for French public and business clients. The deployment positioned Rydoo Expense within the companys travel operations to handle end to end booking and expense workflows for clients including Université de Lorraine, Université Paris Sud Saclay, Université de Strasbourg, Université Aix Marseille, CNRS, ANR, INRIA, CNAV, GENERALI, RTE, ORANGE and HAVAS VOYAGES.
Configuration emphasized transaction level controls and booking transaction processing, including negotiating rates, signing contracts, monitoring amendments and cancellations, processing virtual credit card payments and wire transfers, and issuing invoices and hotel vouchers. Rydoo Expense (ex Xpenditure) was configured to manage rooming lists to hotels and to capture expense and receipt data consistent with Expense Management functional workflows such as receipt capture, expense reporting and travel policy compliance.
Integrations were implemented with supplier channels Booking.com, GTA, Go Global, and Expedia via the Rydoo platform to source inventory and synchronize reservation data. Operational coverage extended across travel operations and client account teams, providing first level telephone and online support in French and English for travelers and travel arrangers, organizing venues and blocking hotel space and meeting rooms with equipment for events from 10 up to 300 persons, and booking accommodation for VIP clients.
Governance and workflow orchestration centralized contract monitoring, payment execution and client invoicing processes within Rydoo Expense, aligning booking and expense lifecycles to client travel policy requirements. The implementation paired transactional booking orchestration with Expense Management controls to unify booking, payment and invoicing workflows across Havas Voyages travel services.
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FreeWheel, A Comcast Company | Legacy | FreeWheel Demandsuite | Agency Management | ERP Services and Operations | n/a | 2022 | 2022 |
In 2022, Havas Voyages implemented FreeWheel Demandsuite on its website to support Agency Management for its digital advertising and media operations. The deployment centers on FreeWheel Demandsuite as the primary demand orchestration and ad decisioning layer, enabling centralized control of inventory, campaign trafficking, and reporting across the corporate web properties.
Configuration emphasizes typical Agency Management capabilities, including ad decisioning workflows, demand prioritization, inventory segmentation, and campaign lifecycle management. FreeWheel Demandsuite is described in the implementation as the system of record for demand-side orchestration and campaign delivery logic, with configuration focused on inventory rules, delivery targeting, and performance reporting modules.
Operational coverage is scoped to Havas Voyages digital and marketing teams in France, with the application embedded in the website ad delivery stack to streamline ad operations and standardize campaign governance. Governance workstreams center on consolidating ad operations processes, defining trafficing and targeting standards, and establishing reporting workflows that use FreeWheel Demandsuite as the authoritative Agency Management platform.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| iAdvize | Legacy | iAdvize Conversational Platform | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020 Havas Voyages implemented iAdvize Conversational Platform on its website. The deployment positions iAdvize Conversational Platform as the customer-facing messaging layer under the Chatbots and Conversational AI category for the company.
The implementation leveraged typical Chatbots and Conversational AI capabilities, combining automated conversational workflows for initial visitor triage with live agent handoff, proactive messaging and session-based routing. Configuration work focused on web chat widget placement, conversation routing rules, agent desktop context enrichment and conversational scripting to support both automated responses and agent-assisted interactions. The platform instance also included visitor targeting and messaging queue management to align inquiry handling with commercial and customer service workflows.
Operational coverage centers on the Havas Voyages website serving French customers, supporting front-line customer service and sales engagement functions. Governance and rollout emphasized widget configuration per site page, agent onboarding to the iAdvize Conversational Platform and establishment of routing and response protocols to operationalize conversational handling across digital channels.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Account Based Marketing | CRM |
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2024 | 2024 |
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Call Tracking and Recording | CRM |
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2016 | 2016 |
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Customer Experience | CRM |
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2017 | 2017 |
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Marketing Analytics, Data Management Platform | CRM |
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2018 | 2018 |
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PR and Media Communication | CRM |
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2018 | 2018 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Apps Development | PaaS |
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2022 | 2022 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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