Santa Monica, 90404, CA,
United States
Hawke Media Technographics
Hawke Media Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Hawke Media and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 250 Hawke Media employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
Hawke Media has purchased the following applications: Tipalti Invoice Management and Bill Processing System for AP Automation in 2020, Lever by Employ for Applicant Tracking System in 2014, Drift AI Chatbot for Chatbots and Conversational AI in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Hawke Media is running and its propensity to invest more and deepen its relationship with Tipalti , Intuit , Employ or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Hawke Media revenues, which have grown to $25.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Hawke Media intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Hawke Media Tech Stack and Enterprise Applications
Hawke Media ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Tipalti | Legacy | Tipalti Invoice Management and Bill Processing System | AP Automation | ERP | n/a | 2020 | 2020 |
In 2020, Hawke Media implemented Tipalti Invoice Management and Bill Processing System. The Tipalti Invoice Management and Bill Processing System is used as the companys AP Automation solution and is deployed on their website to enable supplier invoice submission and self service bill processing workflows.
The implementation centers on invoice capture, automated data extraction, approval routing, and bill processing capabilities typical of AP Automation. Configuration included rules for invoice matching, exception handling, and role based approval flows to align with Hawke Media finance policies. The deployment also exposes supplier-facing interfaces for invoice upload and status tracking through the website.
Operational ownership is within finance and accounts payable, with the system supporting invoice lifecycle management, audit trails, and record retention for payables. Governance features emphasize approval hierarchies, exception workflows, and access controls to enforce process and compliance. The narrative reflects a platform focused on standard AP Automation functional modules and online supplier self service as implemented by Hawke Media.
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ERP Financial | ERP |
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2012 | 2012 |
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Hawke Media HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Employ | Legacy | Lever by Employ | Applicant Tracking System | HCM | n/a | 2014 | 2014 |
In 2014, Hawke Media implemented Lever by Employ as its Applicant Tracking System. The implementation established Lever by Employ as the primary recruiting platform used to present job openings and collect applications via a Lever-hosted careers site at jobs.lever.co/hawkemedia, with application flows surfaced from the corporate website.
The deployment leverages core Applicant Tracking System capabilities including job requisition publishing, candidate pipeline management, interview scheduling, collaborative candidate review and notes, offer creation and tracking, and role-level access control. Configuration work focused on structuring hiring pipelines, defining stages and tags for marketing and agency hiring workflows, and enabling recruiter and hiring manager collaboration within Lever by Employ.
Operationally the implementation is scoped to Hawke Media's talent acquisition and hiring managers, supporting recruiting activity for the company in the United States. Candidate data is captured through the Lever-hosted job board and routed into Lever by Employ for pipeline progression, with standard ATS workflows for screening, interview orchestration, and offer management driving day-to-day hiring operations.
Governance centered on standardizing requisition workflows and interview stages, assigning recruiter and hiring manager permissions, and centralizing candidate records inside Lever by Employ. The configuration emphasizes repeatable hiring processes and centralized recruiting governance, with the Applicant Tracking System serving as the system of record for candidate lifecycle management at Hawke Media.
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Hawke Media AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Drift | Legacy | Drift AI Chatbot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2018 | 2018 |
In 2018, Hawke Media deployed Drift AI Chatbot on its corporate website. The implementation sits in the Chatbots and Conversational AI category and was provisioned to deliver on-site conversational engagement for marketing and sales touchpoints, oriented around lead capture and initial qualification workflows.
Drift AI Chatbot was configured with conversational playbooks, automated qualification flows, live agent handoff rules, and reporting dashboards to monitor conversation health and volume. Governance focused on messaging templates, escalation and handoff workflows between the chatbot and human agents, and analytics instrumentation to feed marketing and sales operational workflows.
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Hawke Media Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2013 | 2013 |
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Collaboration | Collaboration |
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2021 | 2021 |
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Hawke Media eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2021 | 2021 |
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Hawke Media CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2016 | 2016 |
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Customer Support | CRM |
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2024 | 2024 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Partner Relationship Management | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Hawke Media IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Hawke Media CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Hawke Media
Apps Being Evaluated by Hawke Media Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||