Haydn Brush Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Haydn Brush and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 30 Haydn Brush employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Haydn Brush has purchased the following applications: Accredo Mercury for ERP Financial in 2015, DNN Evoq Content for Web Content Management in 2016, Shopify for eCommerce in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Haydn Brush is running and its propensity to invest more and deepen its relationship with Accredo Business Software Ltd , Google , Apple or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Haydn Brush revenues, which have grown to $4.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Haydn Brush intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Accredo Business Software Ltd | Legacy | Accredo Mercury | ERP Financial | ERP Financial Management | n/a | 2015 | 2015 |
In 2015 Haydn Brush implemented Accredo Mercury, the Business and Accounting Software from Accredo Business Software Ltd. The deployment established Accredo Mercury as the central financial ledger for the New Zealand based manufacturer with approximately 30 employees, supporting core finance and statutory reporting functions.
Initial implementation focused on core accounting configuration consistent with Business and Accounting Software deployments, including general ledger, accounts payable, accounts receivable and inventory costing. Haydn Brush was a long-time user of Accredo’s accounting solution and was keen to utilise the web services module that was released with Version 5 of Accredo’s software in 2018.
The web services module was adopted to enable programmatic data exchange between Accredo Mercury and operational systems, enabling integration patterns typical for accounting platforms, for example bank feed automation, payroll interfaces and shop-floor transactional data capture. Operational coverage centered on finance and operations at the company’s New Zealand site, with integrations scoped to automate journal posting and supplier reconciliations.
Governance was centralized within the finance function, which maintained master data, managed the chart of accounts and controlled integration endpoints, while change-control and release coordination aligned with Accredo versioning. Rollout emphasized staged activation of web services endpoints and configuration stability to protect transactional integrity.
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Payment Processing | ERP Financial Management |
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2021 | 2021 |
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Payment Processing | ERP Financial Management |
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2021 | 2021 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| DotNetNuke | Legacy | DNN Evoq Content | Web Content Management | Content Management | n/a | 2016 | 2016 |
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Web Content Management | Content Management |
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2016 | 2016 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2018 | 2018 |
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Transactional Email | PaaS |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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