Highs
2700 Loch Raven Road,
Baltimore, 21218, MD,
United States
Baltimore, 21218, MD,
United States
1 410-859-3636
Retail
Highs Technographics
Highs Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Highs and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 500 Highs employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Highs has purchased the following applications: IntouchShop for Shop Management in 2020, Taiga’s Front Office Platform for Analytics and BI in 2024, Microsoft 365 for Collaboration in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Highs is running and its propensity to invest more and deepen its relationship with Intouch Insight , Taiga Data , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Highs revenues, which have grown to $110.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Highs intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Highs Tech Stack and Enterprise Applications
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intouch Insight | Legacy | IntouchShop | Shop Management | ERP Services and Operations | n/a | 2020 | 2020 |
In 2020 Highs began using Intouch Insight’s IntouchShop mystery shopping program to capture authentic customer feedback and measure in-store execution across its Mid-Atlantic convenience stores in the United States. Highs deployed IntouchShop as a Shop Management solution to align store-level observation with regional operations and retail management functions.
Implementation centered on mobile first mystery-shop inspections and standardized scoring workflows, with IntouchShop configured to collect photo evidence, time stamps, and structured checklist and graded-item assessments to drive objective evaluation. Results were surfaced through manager dashboards and scorecards to enable prioritized coaching and route planning for field teams.
Operational coverage focused on store operations and regional management within Highs Mid-Atlantic footprint, engaging store supervisors and regional managers in routine observation and corrective action workflows. Over the engagement mystery-shop baseline scores rose from approximately 78 percent in 2020 to nearly 90 percent, enabling targeted coaching and improved operational performance.
Governance work included standardizing inspection templates and instituting a coaching cadence tied to shop outcomes, shifting quality oversight toward data driven reviews and manager accountability. The deployment emphasized routine evidence capture and scorecard driven coaching to reinforce operational consistency across Highs convenience stores.
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Taiga Data | Legacy | Taiga’s Front Office Platform | Analytics and BI | Analytics and BI | n/a | 2024 | 2024 |
In 2024, Highs deployed Taiga’s Front Office Platform to centralize sales and traffic data across its 52 stores in the Mid-Atlantic. Taiga’s Front Office Platform is an Analytics and BI solution used to consolidate point of sale and footfall signals into operational dashboards for front-line and store management.
The implementation concentrated on promotion analytics and labor-effectiveness dashboards, configuring modules to surface take-rate metrics, promotion lifecycles, and labor efficiency indicators. These configurations enabled promotion-level monitoring and real-time visibility into sales and traffic correlations to support day-to-day scheduling and promotional decisioning.
Rollout began in January 2024 across the Highs estate, with governance that provisioned manager access and prioritized front-line adoption for scheduling and promotion workflows. The deployment achieved a 95% manager login rate, demonstrating rapid operational uptake among store managers.
Reported outcomes include improved promotion ROI and more disciplined labor planning, cutting the promotion count in half and increasing rebate capture by tying promotions to real-time take-rate data. The implementation positioned Taiga’s Front Office Platform as a central Analytics and BI layer aligning promotion strategy, rebate reconciliation, and store-level labor planning.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
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Collaboration | Collaboration |
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2024 | 2024 |
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Survey and Questionnaire | Collaboration |
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2020 | 2020 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Web Content Management | Content Management |
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2012 | 2012 |
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Web Content Management | Content Management |
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2019 | 2019 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Experience | CRM |
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2015 | 2015 |
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Data Management Platform | CRM |
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2015 | 2015 |
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Data Management Platform | CRM |
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2015 | 2015 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Tag Management | CRM |
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2015 | 2015 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Domain Name System (DNS) | IaaS |
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2013 | 2013 |
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Domain Name System (DNS) | IaaS |
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2018 | 2018 |
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Domain Name System (DNS) | IaaS |
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2019 | 2019 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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DDoS Protection | CyberSecurity |
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2018 | 2018 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2013 | 2013 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2016 | 2016 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2019 | 2019 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Highs
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Highs Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Highs IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Highs digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Highs Technographics
Highs is a Retail organization based in United States,
with around 500 employees and annual revenues of $110.0 million.
Highs operates a diverse technology stack with applications such as
IntouchShop, Taiga’s Front Office Platform and Microsoft 365,
covering areas like Shop Management, Analytics and BI and Collaboration.
Highs has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Intouch Insight, Taiga Data and Microsoft.
Highs recently adopted applications including
Taiga’s Front Office Platform in 2024, Slack Connect in 2024 and Liquid Web Cloud Servers in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Highs’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Highs’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Highs technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.