Coleman, 48618, MI,
United States
Highway and Heavy Parts Technographics
Highway and Heavy Parts Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Highway and Heavy Parts and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Highway and Heavy Parts employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Highway and Heavy Parts has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2018, Drift AI Chatbot for Chatbots and Conversational AI in 2018, Google Workspace (Formerly Google G-Suite) for Collaboration in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Highway and Heavy Parts is running and its propensity to invest more and deepen its relationship with Oracle , Drift , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Highway and Heavy Parts revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Highway and Heavy Parts intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Highway and Heavy Parts Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP Financial Management | n/a | 2018 | 2018 |
In 2018, Highway and Heavy Parts implemented Oracle NetSuite ERP to centralize financial and distribution operations. The deployment used Oracle NetSuite ERP as a cloud native SaaS platform aligned to the ERP Financial category and focused on establishing a single system of record for core finance and operational workflows.
Configuration work concentrated on core financial modules including general ledger, accounts payable, accounts receivable, fixed assets, and financial reporting, with adaptations for inventory valuation and order to cash processes typical of a distribution business. The company publicly advertised a NetSuite Administrator role responsible for configuring, maintaining, and upgrading the Netsuite ERP system to meet daily operational needs and planned growth projects.
Operational coverage included finance, purchasing, sales order processing, and warehouse touchpoints, with the administrator expected to manage user roles and permissions, configuration control, and release management for periodic upgrades. Governance emphasis is on change management and ongoing system health to support a 50 person distribution organization as it scales transaction volume and process maturity.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Drift | Legacy | Drift AI Chatbot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2018 | 2018 |
In 2018, Highway and Heavy Parts implemented Drift AI Chatbot. The deployment uses Drift AI Chatbot on its public website to provide conversational engagement and lead capture, classifying the effort within Chatbots and Conversational AI. The implementation centers on an embedded web chat widget that handles visitor interaction and initial qualification.
Configuration emphasized intent driven automated responses, lead capture forms, and routing to human agents for escalation, reflecting standard Chatbots and Conversational AI functional modules. Operational ownership sits with website operations and customer facing teams, supporting sales inquiry triage and customer service workflows, with governance focused on conversational workflow rules and response templates.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, Highway and Heavy Parts implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. The company, a 50 employee distribution firm in the United States, is using Google Workspace (Formerly Google G-Suite) on their website and for internal collaboration workflows.
The implementation centers on cloud delivered Google Workspace capabilities, with typical modules deployed including Gmail for enterprise email, Google Drive for file storage, Docs and Sheets for document and spreadsheet authoring, and Calendar for scheduling. Administration is managed through the Google Admin console with user provisioning tied to the company domain, and configured sharing and access controls to support operations, sales, and service business functions. The Highway and Heavy Parts Google Workspace (Formerly Google G-Suite) Collaboration configuration emphasizes cloud native collaboration, document management, and calendaring across the organization.
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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eCommerce | eCommerce |
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2015 | 2015 |
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eCommerce | eCommerce |
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2020 | 2020 |
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Personalization and Product Recommendations | eCommerce |
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2020 | 2020 |
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Product Review Management | eCommerce |
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2018 | 2018 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Highway and Heavy Parts
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Highway and Heavy Parts Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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