Hinterzarten, 79856,
Germany
Hochschwarzwald Tourismus Germany Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Hochschwarzwald Tourismus Germany and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 Hochschwarzwald Tourismus Germany employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Hochschwarzwald Tourismus Germany has purchased the following applications: Regiondo for Reservation and Booking Management in 2023, Contentful Content Platform for Web Content Management in 2023, Caymland M4 for Customer Data Platform in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Hochschwarzwald Tourismus Germany is running and its propensity to invest more and deepen its relationship with Regiondo , Contentful GmbH , Caymland Technologies or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Hochschwarzwald Tourismus Germany revenues, which have grown to $3.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Hochschwarzwald Tourismus Germany intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Regiondo | Legacy | Regiondo | Reservation and Booking Management | ERP Services and Operations | n/a | 2023 | 2023 |
In 2023 Hochschwarzwald Tourismus Germany deployed Regiondo as its Reservation and Booking Management solution, embedding the Regiondo booking engine directly into its public website. The deployment centralizes online booking flows for tours, activities, and visitor services and exposes real time availability and calendar scheduling to consumers through the website. Regiondo functions as the primary customer facing reservation layer while providing centralized booking records for operational teams.
Configuration focused on standard Reservation and Booking Management capabilities, including a booking engine, inventory and calendar management, online checkout and automated reservation confirmation workflows, reflecting typical category functionality. Operational scope covers customer facing online channels and internal reservation management used by front office and operations staff, with role based access controlling booking amendments and scheduling. Governance emphasized centralized booking workflows and inventory control to align ticketing and activity scheduling with onsite operations.
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentful GmbH | Legacy | Contentful Content Platform | Web Content Management | Content Management | n/a | 2023 | 2023 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Caymland Technologies | Legacy | Caymland M4 | Customer Data Platform | CRM | n/a | 2022 | 2022 |
In 2022, Hochschwarzwald Tourismus GmbH deployed Caymland M4 as a Customer Data Platform to turn regional visitor datasets into actionable smart data for personalized newsletters and journey automation. The deployment focused on marketing and CRM for destination marketing across the Black Forest region in Germany.
The implementation leverages Caymland M4 capabilities aligned to a Customer Data Platform and inferred marketing-automation functionality, supporting centralized data ingestion, identity resolution, customer segmentation, campaign orchestration and automated journey workflows. Configuration emphasized segment-driven personalization for newsletter content and automated triggers for multi-step visitor journeys, with implementation scaled to the organization’s marketing operations and CRM team.
Operational coverage centered on the marketing/CRM department across Hochschwarzwald Tourismus GmbH’s regional activities in Germany, with governance workstreams standardizing segmentation taxonomy and centralizing consent and subscription controls to align automated communications with privacy expectations. The deployment produced improved segmentation and automated communications in destination marketing as reported by the organization, while architecture and module choices reflect typical Customer Data Platform patterns for mid-sized leisure and hospitality operators.
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Customer Engagement, Customer Loyalty | CRM |
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2023 | 2023 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2023 | 2023 |
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Governance, Risk and Compliance | TRM |
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2023 | 2023 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2023 | 2023 |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Cloud Storage | IaaS |
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2023 | 2023 |
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