Holiday World
Holiday World Technographics
Holiday World Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Holiday World and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 250 Holiday World employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Holiday World has purchased the following applications: Podium Interaction Management for Customer Engagement in 2021, SMTP Transactional Emails for Transactional Email in 2021, Google Cloud Platform (GCP) for Application Hosting and Computing Services in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Holiday World is running and its propensity to invest more and deepen its relationship with Podium Corp , Crazy Egg , SMTP or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Holiday World revenues, which have grown to $40.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Holiday World intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Holiday World Tech Stack and Enterprise Applications
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Podium Corp | Legacy | Podium Interaction Management | Customer Engagement | CRM | n/a | 2021 | 2021 |
In 2021, Holiday World implemented Podium Interaction Management on their website. Podium Interaction Management serves as the Customer Engagement application for Holiday World, consolidating web-based interactions into a single managed channel for customer contact and inquiry capture. The configuration emphasizes customer-facing workflows common to Customer Engagement platforms, including two-way messaging, web chat entry points, review solicitation workflows, and a centralized inbox to route conversations to the appropriate teams.
Deployment is embedded on the company website and is scoped to support online sales and customer service touchpoints rather than back-office systems. Operational governance was organized around centralized message routing and role-based access controls, with standardized response workflows and defined escalation paths to align store staff and managers to the new interaction processes. The implementation reflects a configuration approach proportionate to a 250 employee retail organization, focusing on operationalizing customer engagement workflows across online sales and support functions.
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Marketing Analytics | CRM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SMTP | Legacy | SMTP Transactional Emails | Transactional Email | PaaS | n/a | 2021 | 2021 |
In 2021, Holiday World deployed SMTP Transactional Emails on their website. The deployment uses SMTP Transactional Emails as the core Transactional Email solution to originate and relay system-driven messages from the web storefront. The architecture routes application-level triggers through an SMTP relay endpoint to manage message queuing and delivery.
Configuration work focused on typical Transactional Email modules such as template management for order confirmations and account notifications, SMTP credentialing and relay configuration, and programmatic triggers tied to checkout and account events. Implementation included message formatting, header management, and standard sender authentication controls such as SPF and DKIM to align with SMTP sending best practices. The approach relied on SMTP protocol integration rather than a JSON API, keeping integration surface simple for the web application. Template versioning and environment segregation for staging and production were established to control live notification changes.
Operational coverage is the Holiday World website and supporting e-commerce and customer service workflows, with web operations and support teams responsible for template and trigger maintenance. Governance centered on template approval workflows and change control to ensure consistent system notifications and to limit content drift across transactional messages. This record ties Holiday World to SMTP Transactional Emails within the Transactional Email category, supporting e-commerce and customer service functions.
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Cloud Platform (GCP) | Application Hosting and Computing Services | IaaS | n/a | 2021 | 2021 |
In 2021, Holiday World implemented Google Cloud Platform (GCP) to host and run its public website. Holiday World implemented Google Cloud Platform (GCP) under the Application Hosting and Computing Services category to provide Application Hosting and Computing Services for its customer-facing web presence and online content delivery.
The deployment leverages core hosting capabilities typical of Application Hosting and Computing Services, including managed compute for web workloads, object storage for static site assets, load balancing and content delivery patterns to handle traffic distribution, and monitoring and logging for operational visibility. These functional modules indicate configuration across compute, storage, networking, and observability layers within Google Cloud Platform (GCP).
Operational responsibility is described at the site level, with Holiday World IT and web operations teams aligned to marketing and customer engagement business functions for the website. The implementation is scoped to the public website as observed from the site sources, and governance is concentrated on site release workflows, traffic routing, and operational monitoring rather than broader enterprise application coverage.
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Professional Services
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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PEO (Professional Employer Organization) | Professional Services |
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2016 | 2016 |
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IT Decision Makers and Key Stakeholders at Holiday World
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by Holiday World Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Holiday World IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Holiday World digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Holiday World Technographics
Holiday World is a Retail organization based in United States,
with around 250 employees and annual revenues of $40.0 million.
Holiday World operates a diverse technology stack with applications such as
Podium Interaction Management, SMTP Transactional Emails and Google Cloud Platform (GCP),
covering areas like Customer Engagement, Transactional Email and Application Hosting and Computing Services.
Holiday World has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Podium Corp, SMTP and Google.
Holiday World recently adopted applications including
Podium Interaction Management in 2021, SMTP Transactional Emails in 2021 and Google Cloud Platform (GCP) in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Holiday World’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Holiday World’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Holiday World technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.