Houston, 77027, TX,
United States
Hollinden Marketing Solutions Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Hollinden Marketing Solutions and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Hollinden Marketing Solutions employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Hollinden Marketing Solutions has purchased the following applications: FunctionFox Resource Management for Workforce Management in 2024, Hubspot Live Chat for Chatbots and Conversational AI in 2021, FunctionFox Reporting for Analytics and BI in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Hollinden Marketing Solutions is running and its propensity to invest more and deepen its relationship with FunctionFox , HubSpot , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Hollinden Marketing Solutions revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Hollinden Marketing Solutions intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FunctionFox | Legacy | FunctionFox Resource Management | Workforce Management | HCM | n/a | 2024 | 2024 |
In 2024, Hollinden Marketing Solutions implemented FunctionFox Resource Management to streamline monthly billing and improve project-level time reporting for the Houston-based professional services firm. FunctionFox Resource Management was deployed as a SaaS solution under the Workforce Management category to address finance and operations pain points in time capture and project chargeability. The implementation centered on configuring time tracking and project management capabilities to provide project-level visibility and faster access to utilization data. Deployment targeted finance and operations teams for month-end billing cycles and project managers for real-time time entry and task allocation.
The SaaS rollout centralized time recording and standardized approval workflows while enabling instant profitability reports and reducing billing preparation time as reported in the customer case study. Configuration work included project and task-level time capture, billing code enforcement, and reporting templates aligned to monthly invoicing and profitability analysis. Governance emphasized operational ownership by finance and operations, with workflow rules and reporting cadence set to support regular month-end billing and project reporting. FunctionFox Resource Management, categorized as Workforce Management, provided the core modules used to shift the firm from manual time processes to an instrumented time and project reporting system.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 |
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Chatbots and Conversational AI | AI-Powered Application |
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2021 | 2021 |
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FunctionFox | Legacy | FunctionFox Reporting | Analytics and BI | Analytics and BI | n/a | 2024 | 2024 |
In 2024, Hollinden Marketing Solutions implemented FunctionFox Reporting, deploying the Analytics and BI application to centralize time capture and billing analytics. The implementation targeted the firm’s professional services workflows in the United States and was positioned to support finance and project billing processes.
The deployment focused on time tracking by client, project, task, and employee, with FunctionFox Reporting configured to generate instant reports for billing and profitability analysis. Reporting capabilities were used to produce both ad hoc views and recurring billing summaries to support project billing and finance review cycles.
Operational coverage included the company’s US-based projects and internal billing teams, with the application embedded into month-end billing and profitability review workflows. No implementation partner is noted, and the configuration emphasized lightweight, user-facing time capture and report generation rather than heavy technical integration work.
According to the FunctionFox case study the transition was simple, and the new reporting eliminated hours of number crunching, increased billable hours, and streamlined monthly billing. Those outcomes translated into a restructured billing workflow and reduced manual reconciliation during month-end close for Hollinden Marketing Solutions.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2017 | 2017 |
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Collaboration | Collaboration |
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2023 | 2023 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Web Content Management | Content Management |
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2019 | 2019 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Tag Management | CRM |
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2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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