London, EC3N 1BJ,
United Kingdom
Homeless Link Technographics
Homeless Link Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Homeless Link and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 47 Homeless Link employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Homeless Link has purchased the following applications: XCD Reporting and Analytics for Workforce Analytics in 2020, Microsoft 365 for Collaboration in 2015, Hotjar for Customer Experience in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Homeless Link is running and its propensity to invest more and deepen its relationship with XCD , Microsoft , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Homeless Link revenues, which have grown to $6.8 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Homeless Link intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Homeless Link Tech Stack and Enterprise Applications
Homeless Link HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| XCD | Legacy | XCD Reporting and Analytics | Workforce Analytics | HCM | n/a | 2020 | 2020 |
In 2020 Homeless Link implemented XCD Reporting and Analytics as part of a deployment of the xcd people platform for Workforce Analytics. The implementation moved payroll, attendance, leave, overtime and performance off paper and onto a single Salesforce backed system powering XCD Reporting and Analytics for live workforce metrics.
Functional modules deployed included payroll processing, time and attendance capture, absence and sickness tracking, leave management, overtime recording and performance management. The Salesforce backed architecture consolidated transactional HR data and enabled real time sickness, absence and time and attendance reporting. The configuration focused on UK operations for a not for profit organizational model and supported HR and finance use cases tied to resourcing and funding decisions.
Operational scope centred on people operations and finance workflows, providing centralized reporting and workforce metrics to inform resourcing allocations and funding discussions. Governance shifted from paper based record keeping to system based reporting and live dashboards, standardizing attendance and absence workflows and consolidating data into XCD Reporting and Analytics as the central reporting layer for workforce metrics.
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Homeless Link Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, Homeless Link began using Microsoft 365 as its Collaboration platform. Homeless Link, a United Kingdom nonprofit with 47 employees, implemented Microsoft 365 to provide a cloud-first collaboration posture for staff and discrete program teams.
The deployment is consistent with a tenant-based, cloud-hosted Microsoft 365 implementation providing core Collaboration capabilities such as organization email, team chat and meetings, file synchronization, and site-based document libraries. Microsoft 365 components typically evident in this configuration include Microsoft Teams, SharePoint Online, OneDrive for Business and Exchange Online, configured to support document collaboration, content publishing and internal communication workflows.
Microsoft 365 is surfaced on Homeless Link’s public website, indicating the use of Microsoft 365 services in web-facing contexts alongside internal collaboration. Operational governance is aligned with standard Microsoft 365 administration patterns, using centralized admin controls and Azure Active Directory for identity and user provisioning, with permissions and site structures scoped to departmental needs such as communications and operations.
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Homeless Link CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2018 | 2018 |
In 2018, Homeless Link implemented Hotjar to support Customer Experience on its public website. The deployment places Hotjar as a client-side behavior analytics layer to capture user interactions across site pages.
The configuration leverages Hotjar session recordings, heatmaps, conversion funnel visualization and on-page feedback polls to capture qualitative and quantitative user behavior signals. Hotjar is instrumented to collect click, scroll and navigation data alongside voluntary feedback, enabling analysis of site usability and content engagement.
Homeless Link operates Hotjar through its web and digital operations workflow, using the data to inform web user experience and content decisions. Homeless Link Hotjar Customer Experience activities center on web analytics and UX optimization for the charity s site, with instrumentation managed at the site level and integrated into routine digital governance and content review processes.
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Marketing Automation | CRM |
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2022 | 2022 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2022 | 2022 |
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Homeless Link PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2022 | 2022 |
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Homeless Link IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Cloud Storage | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Homeless Link
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Apps Being Evaluated by Homeless Link Executives
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