AI Buyer Insights:

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Horizon Associates Group Tech Stack and Enterprise Applications

Horizon Associates Group CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Oracle Legacy Oracle NetSuite CRM CRM CRM n/a 2012 2012
In 2012, Horizon Associates Group implemented Oracle NetSuite CRM to centralize customer records and manage its small professional services sales lifecycle. The deployment was sized for a 10 person firm in the United States and focused on core CRM functions including lead management, contact management, opportunity tracking, quote management, and activity history to support client engagement and basic service intake workflows. Configuration emphasized lightweight role based access controls for sales and delivery staff, workflow automation for lead to opportunity progression, and built in reporting to support regular pipeline reviews. Oracle NetSuite CRM was provisioned with standard modules for task automation, activity tracking, and contact segmentation, and operational governance established routine data hygiene and pipeline review processes to standardize sales and client management practices.
Marketing Analytics CRM 2019 2019
Marketing Automation CRM 2014 2014
Horizon Associates Group ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
New Relic Legacy New Relic APM Application Performance Management ITSM n/a 2014 2014
In 2014, Horizon Associates Group deployed New Relic APM to instrument its public website. New Relic APM is being used as an Application Performance Management solution to capture transaction timing, error rates, and response time metrics for the firm’s customer facing site. The implementation is scoped to website monitoring rather than broader enterprise applications, reflecting a focused use of APM for external web performance visibility. The deployment included installation of New Relic APM agents in the web environment and browser side instrumentation to enable transaction tracing, error analytics, real user monitoring, and configurable performance dashboards. Configuration emphasized standard APM workflows such as slow transaction analysis and alerting, with dashboards and alerts routed to the internal web administrator to support site reliability and incident response. Operational ownership and governance are aligned to web operations and IT workflows typical for a small professional services firm, using New Relic APM to maintain continuous observability of the customer facing site.
Horizon Associates Group IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
GoDaddy Legacy GoDaddy Application Hosting and Computing Services IaaS n/a 2013 2013
In 2013, Horizon Associates Group deployed GoDaddy to host and serve its public website. The implementation is scoped to the company website and is categorized under Application Hosting and Computing Services, supporting marketing and client engagement functions for the small professional services firm. The deployment uses GoDaddy as the application platform with standard hosted web and DNS services, leveraging the GoDaddy control panel for domain management, DNS records and certificate management. Operational ownership is concentrated within the firm for site content publishing and domain lifecycle tasks, and public site inspection does not reveal additional backend integrations or enterprise systems.
Content Delivery Network IaaS 2021 2021
Content Delivery Network IaaS 2021 2021
Horizon Associates Group CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Secure Email Gateways (SEGs), Archive as a Service (AaaS) CyberSecurity 2013 2013

IT Decision Makers and Key Stakeholders at Horizon Associates Group

First Name Last Name Title Function Department Email Phone
NetSuite Consultant Manager Finance
Partner Manager Finance
Project Manager Manager Finance
Consultant Manager Finance
Consultant Manager Finance
Consultant Manager Finance

Apps Being Evaluated by Horizon Associates Group Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Horizon Associates Group IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Horizon Associates Group digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Horizon Associates Group Technographics
Horizon Associates Group is a Professional Services organization based in United States, with around 10 employees and annual revenues of $1.0 million.
Horizon Associates Group operates a diverse technology stack with applications such as Oracle NetSuite CRM, New Relic APM and GoDaddy, covering areas like CRM, Application Performance Management and Application Hosting and Computing Services.
Horizon Associates Group has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Oracle, New Relic and GoDaddy.
Horizon Associates Group recently adopted applications including Fastly in 2021, Cloudflare CDN in 2021 and Oracle Moat in 2019, highlighting its ongoing modernization strategy.
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Our research team continuously updates Horizon Associates Group’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
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