HReasily
138 Robinsons Road, Oxley Tower, #14-01,
Singapore, 68906,
Singapore
Singapore, 68906,
Singapore
65 3165 8271
Professional Services
HReasily Technographics
HReasily Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by HReasily and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 130 HReasily employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that HReasily has purchased the following applications: Xero for ERP Financial in 2019, Google Workspace (Formerly Google G-Suite) for Collaboration in 2015, Hubspot CRM for CRM in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems HReasily is running and its propensity to invest more and deepen its relationship with Xero , Chargebee , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing HReasily revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for HReasily intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
HReasily Tech Stack and Enterprise Applications
HReasily ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Xero | Legacy | Xero | ERP Financial | ERP | n/a | 2019 | 2019 |
In 2019, HReasily implemented Xero as its ERP Financial application to centralize finance support and quotation workflows. The implementation assigned finance support responsibilities to the finance team, including processing information received from the sales team about quotations, issuing and sending quotations via the Xero accounting platform, and monitoring receipt of accepted quotations and funds. Functionally the deployment leveraged Xero capabilities aligned to quoting, invoicing and accounts receivable workflows and established a single system of record for commercial billing artifacts.
Operational coverage focused on HReasily's finance and sales functions in Singapore, with finance owning quote issuance, payment monitoring and cash application activities through Xero. Governance adjustments formalized the sales to finance handoff and standardized the quotation to invoice workflow inside the ERP Financial system, including routine reconciliation of accepted quotations and received payments. The implementation prioritized process orchestration within Xero and internal workflow restructuring rather than adding external integrations.
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Subscription and Recurring Billing | ERP |
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2023 | 2023 |
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HReasily Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, HReasily deployed Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. The implementation covers the company s 130 employees based in Singapore, and public site references indicate active use of Google Workspace on their website, establishing it as an enterprise collaboration backbone for the organization.
Google Workspace (Formerly Google G-Suite) was provisioned to support core collaboration capabilities including corporate email, shared calendaring, cloud storage and file collaboration, real time document editing, and virtual meetings. Configuration work emphasized Gmail, Google Calendar, Google Drive and Docs based workflows, shared drives for team content, and Google Meet for synchronous collaboration, aligning standard Collaboration category functionality with daily knowledge work and client service processes.
Operational governance centers on the Google Workspace admin console for centralized account and device management, group based access controls, and user provisioning tied to corporate directory processes. Rollout was executed as a company wide adoption across functional teams rather than a department pilot, with administrative controls and collaboration workflows embedded into HR, operations, and client facing teams to standardize communication, document sharing, and schedule coordination.
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HReasily CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot CRM | CRM | CRM | n/a | 2018 | 2018 |
In 2018, HReasily deployed Hubspot CRM as its primary CRM to capture website leads and centralize customer interactions. HReasily implemented Hubspot CRM to provide a unified contact repository and to manage inbound leads originating from its public website.
The implementation emphasized core CRM capabilities common to cloud CRM platforms, including contact and company record management, deal pipeline configuration, web form and tracking script lead capture, activity logging, email tracking, and contact segmentation for targeted outreach. Hubspot CRM was configured to support standard sales pipeline stages and to automate basic lead routing and follow up workflows.
Deployment leveraged a cloud SaaS architecture with the Hubspot tracking code embedded on HReasily public pages to surface web-originated contacts directly into the CRM. Operational coverage extended across customer-facing functions, primarily sales and marketing, with the system serving as the central point for inbound lead qualification and ongoing customer engagement.
Governance focused on establishing a single source of truth for contacts, role based access to CRM records, and standardized lead qualification processes to ensure consistent handoff between marketing and sales. The rollout on the website oriented configuration and data capture toward ongoing customer lifecycle management without referencing any specific implementation partner.
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Support | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2019 | 2019 |
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HReasily ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2016 | 2016 |
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IT Service Management | ITSM |
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2019 | 2019 |
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HReasily PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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API Management | PaaS |
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2024 | 2024 |
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Transactional Email | PaaS |
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2020 | 2020 |
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HReasily IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at HReasily
| First Name | Last Name | Title | Function | Department | Phone | |
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COO | CXO | Finance | |
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Regional HR Manager | Manager | HR | |
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CTO & Co-Founder | CXO | Finance | |
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Apps Being Evaluated by HReasily Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from HReasily IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the HReasily digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD HReasily Technographics
HReasily is a Professional Services organization based in Singapore,
with around 130 employees and annual revenues of $10.0 million.
HReasily operates a diverse technology stack with applications such as
Xero, Google Workspace (Formerly Google G-Suite) and Hubspot CRM,
covering areas like ERP Financial, Collaboration and CRM.
HReasily has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Xero, Google and HubSpot.
HReasily recently adopted applications including
GovTech APEX Platform in 2024, Chargebee in 2023 and Hubspot Marketing Automation in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of HReasily’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates HReasily’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete HReasily technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.