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Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Hub Pen Company Tech Stack and Enterprise Applications

Hub Pen Company CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Oracle Legacy Oracle NetSuite CRM CRM CRM Direct from vendor 2014 2014
In 2014, Hub Pen Company implemented Oracle NetSuite CRM, deploying a cloud-based CRM to support its consumer packaged goods operations. The deployment was procured directly from vendor and targeted customer facing functions within the 225-employee organization. Oracle NetSuite CRM was configured to provide core CRM capabilities including contact and account management, opportunity and pipeline management, sales force automation, case management for customer service, and configurable reporting and dashboards. The implementation used role-based security and workflow automation to standardize lead to order processes, enforce consistent sales stages, and maintain a unified data model. Configuration emphasized lightweight customizations consistent with a mid-market cloud deployment. Operational scope covered sales, marketing, and customer service teams with centralized administration for user provisioning, data governance, and reporting ownership. The rollout employed staged adoption with governance controls for process documentation, training, and change management to align CRM usage with established commercial workflows. Oracle NetSuite CRM served as the primary system for customer lifecycle management and sales operations across Hub Pen Company.
Marketing Automation CRM 2019 2019

IT Decision Makers and Key Stakeholders at Hub Pen Company

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Hub Pen Company Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Hub Pen Company IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Hub Pen Company digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Hub Pen Company Technographics
Hub Pen Company is a Consumer Packaged Goods organization based in United States, with around 225 employees and annual revenues of $100.0 million.
Hub Pen Company operates a diverse technology stack with applications such as Oracle NetSuite CRM, covering areas like CRM.
Hub Pen Company has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Oracle.
Hub Pen Company recently adopted applications including Hubspot Marketing Automation in 2019 and Oracle NetSuite CRM in 2014, highlighting its ongoing modernization strategy.
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Our research team continuously updates Hub Pen Company’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
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