Huckberry
290 Utah Street,
San Francisco, 94103, CA,
United States
San Francisco, 94103, CA,
United States
1 855-598-8959
Media
Huckberry Technographics
Huckberry Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Huckberry and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Huckberry employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Huckberry has purchased the following applications: Intuit Quickbooks Enterprise for ERP Financial in 2012, Workable ATS for Applicant Tracking System in 2021, Ruby Live Chat for Chatbots and Conversational AI in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Huckberry is running and its propensity to invest more and deepen its relationship with Intuit , Oracle , Affirm or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Huckberry revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Huckberry intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Huckberry Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Quickbooks Enterprise | ERP Financial | ERP Financial Management | x | 2012 | 2012 |
In 2012, Huckberry implemented Intuit Quickbooks Enterprise to centralize accounting and bookkeeping for its finance and operations teams. Huckberry implemented Intuit Quickbooks Enterprise in 2012 for ERP Financial functions supporting the companys finance and billing operations, establishing the application as the primary system of record for core accounting.
The deployment focused on category aligned ERP Financial capabilities, including general ledger, accounts payable, accounts receivable, invoicing, bank reconciliation, cash management, and financial reporting, with Intuit Quickbooks Enterprise used for transaction processing and period close workflows. Architecture followed a small business configuration with shared company file management and multiuser access, and operational usage emphasized Excel driven reporting and exports consistent with the organization note that Microsoft Word and Excel skills were required and QuickBooks familiarity was a plus. Governance concentrated on a centralized finance owner responsible for chart of accounts and user provisioning, with role based access controlling billing and accounts workflows and routine backups supporting accounting controls.
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ERP Financial | ERP Financial Management |
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2015 | 2015 |
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Payment Processing | ERP Financial Management |
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2020 | 2020 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Workable | Legacy | Workable ATS | Applicant Tracking System | HCM | n/a | 2021 | 2021 |
In 2021, Huckberry implemented Workable ATS to support recruiting and talent acquisition. Huckberry uses Workable ATS as its Applicant Tracking System on its public website to publish jobs and capture candidate applications, aligning hiring manager and HR workflows for a roughly 50 employee media organization.
Workable ATS configuration at Huckberry focuses on job requisition templates, career page job listings, candidate pipeline management, interview scheduling, and collaborative feedback capture. Core Applicant Tracking System capabilities in use include application form capture, resume parsing, status tracking across pipeline stages, and centralized candidate records to standardize screening workflows.
The deployment integrates Huckberry's career site with embedded job listings and application forms for direct candidate intake, maintaining an end to end flow from posting to evaluation. Operational coverage is centered on HR and hiring managers, with the system governing requisition creation, candidate screening, interview coordination, and offer workflow.
Governance is organized around role based access controls and defined hiring workflows to manage approvals and feedback loops across recruiting stakeholders, with an internal rollout oriented to HR users and hiring managers. The implementation emphasizes Workable ATS and Applicant Tracking System functionality embedded on Huckberry's website to centralize recruiting operations.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Ruby | Legacy | Ruby Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Huckberry deployed Ruby Live Chat on its public website. The implementation uses Ruby Live Chat as a site-embedded conversational interface to handle customer inquiries and commerce related questions, positioning the deployment within the Chatbots and Conversational AI category. Huckberry implemented the application to support customer service and e-commerce functions, routing web visitors into real time chat sessions managed by support agents and merchandising staff.
Configuration emphasized a lightweight web widget implementation of Ruby Live Chat, leveraging standard chat capabilities including live agent routing, templated responses, and conversation history to preserve context across sessions. Operational coverage is focused on the storefront and support touchpoints, with governance practices established to standardize response templates, escalation rules, and ownership between customer support and merchandising teams. The narrative centers on Huckberry, Ruby Live Chat, Chatbots and Conversational AI, and how the application is used to instrument web based customer engagement and agent handled conversational workflows.
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Analytics and BI | Analytics and BI |
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2016 | 2016 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2012 | 2012 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application, Web and Enterprise Search | Content Management |
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2016 | 2016 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Product Review Management | eCommerce |
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2018 | 2018 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Data Platform | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Support | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2013 | 2013 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Partner Relationship Management | CRM |
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2019 | 2019 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2012 | 2012 |
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Transactional Email | PaaS |
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2015 | 2015 |
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Transactional Email | PaaS |
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2017 | 2017 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Huckberry
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Huckberry Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Huckberry Technographics
Huckberry is a Media organization based in United States,
with around 50 employees and annual revenues of $5.0 million.
Huckberry operates a diverse technology stack with applications such as
Intuit Quickbooks Enterprise, Workable ATS and Ruby Live Chat,
covering areas like ERP Financial, Applicant Tracking System and Chatbots and Conversational AI.
Huckberry has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Intuit, Workable and Ruby.
Huckberry recently adopted applications including
Workable ATS in 2021, Ruby Live Chat in 2021 and Cloudflare CDN in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Huckberry’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Huckberry’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Huckberry technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.