AI Buyer Insights:

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Icelandair Group Tech Stack and Enterprise Applications

Icelandair Group Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Salesforce Legacy Slack Connect Collaboration Collaboration n/a 2023 2023
In 2023, Icelandair Group implemented Slack Connect as a core Collaboration capability across its digital touchpoints. The implementation included embedding Slack functionality on the Icelandair Group website to surface channel-based messaging and external collaboration entry points directly from the public site, and the deployment was centered on Slack Connect to enable secure inter-organizational channels and real-time team messaging. The deployment emphasized standard Collaboration modules such as channel messaging, file sharing, and external channel governance, with configuration of access controls and workspace organization to manage internal and partner interactions. Operational coverage focused on corporate communication and cross-functional coordination workflows, and the technical approach prioritized embedding Slack Connect components into the website front end while maintaining centralized channel governance and collaboration policy controls.
Collaboration Collaboration 2015 2015
Icelandair Group CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Salesforce Legacy Salesforce Marketing Cloud Marketing Automation CRM n/a 2020 2020
In 2020, Icelandair Group implemented Salesforce Marketing Cloud for Marketing Automation on their website. The Salesforce Marketing Cloud deployment is a cloud-based marketing automation implementation focused on digital campaign execution, customer engagement, and cross-channel messaging for Icelandair's marketing and e-commerce functions. Configuration emphasized campaign orchestration, email campaign management, audience segmentation, and web-based tracking tied to the airline website. The implementation integrated Salesforce Marketing Cloud with website touchpoints to capture behavioral signals and trigger automated journey flows, supporting marketing, customer experience, and e-commerce workflows. Governance centered on centralized campaign scheduling and consent management operated by Icelandair's marketing operations team, with the Salesforce Marketing Cloud tenancy managed in the vendor's cloud infrastructure. Operational coverage remained focused on digital channels and marketing-led customer lifecycle activities rather than broader enterprise ERP or financial systems.
Tag Management CRM 2022 2022
Icelandair Group ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Datadog Legacy Datadog APM Application Performance Management ITSM n/a 2022 2022
In 2022, Icelandair Group implemented Datadog APM on their website. Datadog APM is used to instrument the airline's customer facing web properties and to provide Application Performance Management for web application performance, tracing, and telemetry. The deployment focuses on instrumenting both browser and server side components to collect distributed traces, application metrics, real user monitoring signals, and correlated log context, feeding unified dashboards and alerting streams. The Datadog APM implementation supports IT operations and DevOps teams with service maps, trace analytics, and alerting workflows, and the rollout targets the corporate web estate and associated application services. Observability governance is organized around platform monitoring and incident triage processes to operationalize application performance insights.
IT Service Management ITSM 2022 2022
Icelandair Group IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2014 2014
Application Hosting and Computing Services IaaS 2018 2018
Application Hosting and Computing Services IaaS 2005 2005
Content Delivery Network IaaS 2022 2022
Content Delivery Network IaaS 2019 2019
Content Delivery Network IaaS 2020 2020
Content Delivery Network IaaS 2022 2022

IT Decision Makers and Key Stakeholders at Icelandair Group

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Icelandair Group Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Icelandair Group IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Icelandair Group digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Icelandair Group Technographics
Icelandair Group is a Transportation organization based in Iceland, with around 2393 employees and annual revenues of $585.0 million.
Icelandair Group operates a diverse technology stack with applications such as Slack Connect, Salesforce Marketing Cloud and Datadog APM, covering areas like Collaboration, Marketing Automation and Application Performance Management.
Icelandair Group has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Salesforce and Datadog.
Icelandair Group recently adopted applications including Slack Connect in 2023, Google Tag Manager in 2022 and Datadog APM in 2022, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Icelandair Group’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Icelandair Group’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Icelandair Group technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.