Nuremberg, 90411,
Germany
AVIV Group Technographics
AVIV Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by AVIV Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2000 AVIV Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that AVIV Group has purchased the following applications: Tealium IQ Tag Management for Tag Management in 2022, OneTrust ESG and Sustainability Cloud (ex Planetly) for Environmental, Social, and Governance (ESG) in 2019, Amazon CloudFront for Content Delivery Network in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems AVIV Group is running and its propensity to invest more and deepen its relationship with Tealium , OneTrust , Amazon Web Services (AWS) or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing AVIV Group revenues, which have grown to $560.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for AVIV Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AVIV Group Tech Stack and Enterprise Applications
AVIV Group CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Tealium | Legacy | Tealium IQ Tag Management | Tag Management | CRM | n/a | 2022 | 2022 |
In 2022 AVIV Group deployed Tealium IQ Tag Management on its public website at immowelt.de. The implementation uses Tealium IQ Tag Management as the Tag Management layer to centralize client-side tagging for marketing and analytics across the web property.
The implementation focuses on standard tag management capabilities, including data layer normalization, event mapping for page and interaction tracking, client-side tag orchestration and asynchronous tag loading, and environment versioning through the Tealium IQ interface. Configuration work centers on tag governance, rule-based tag firing, and maintaining a consistent data model to support downstream analytics and marketing processes.
Operational ownership is described in category-aligned terms as being within digital marketing and web analytics functions, with change control handled via Tealium IQ environments and publish workflows. Rollout scope is limited to the company website, with governance practices emphasizing version control, controlled publishes, and tag lifecycle management under the Tag Management implementation.
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AVIV Group EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| OneTrust | Legacy | OneTrust ESG and Sustainability Cloud (ex Planetly) | Environmental, Social, and Governance (ESG) | EPM | n/a | 2019 | 2019 |
In 2019, AVIV Group's immowelt engaged OneTrust ESG and Sustainability Cloud (ex Planetly) to introduce carbon transparency across the immowelt portals and immonet operations. The engagement targeted Environmental, Social, and Governance (ESG) workstreams and established a baseline for enterprise carbon accounting across direct and indirect activities. The implementation established a formalized program for measuring emissions in CO2 equivalents and for developing a company-wide climate strategy.
The deployment centered on carbon accounting capabilities within OneTrust ESG and Sustainability Cloud (ex Planetly), including structured Scope 1, Scope 2, and Scope 3 inventorying, CO2e aggregation, and emissions compensation workflows. Configuration emphasized data collection templates and activity categorization aligned to operational emissions types, enabling consistent measurement across digital operations and energy use. The platform supported scenario planning and target-setting workflows used by internal sustainability task forces.
Operational coverage included immowelt portals and immonet business activities across the company, with reporting and measurement applied across functions that generate direct and indirect emissions. The technical approach integrated operational activity data into the ESG application through defined intake processes, enabling consolidated reporting of the 6,854 t CO2e footprint reported for 2020 and highlighting that the majority of emissions originated in Scope 3. The program also incorporated emissions compensation mechanisms coordinated through the platform.
Governance was structured as a company-wide sustainability program, supported by a Sustainability Community and a network of sustainability ambassadors. Task forces were formed to prioritize emission reduction measures, including workstreams focused on digital emissions and increasing the share of green electricity, which immowelt doubled in 2020. OneTrust ESG and Sustainability Cloud (ex Planetly) functioned as the central system for measurement, reporting, and coordinating governance activities tied to the organizations climate strategy.
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AVIV Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon CloudFront | Content Delivery Network | IaaS | n/a | 2022 | 2022 |
In 2022, AVIV Group deployed Amazon CloudFront as a Content Delivery Network for its public website immowelt.de, using Amazon Web Services as the vendor. The implementation is scoped to the immowelt.de property and targets web delivery functions including static asset distribution, image delivery and front-end HTML caching under the Content Delivery Network layer.
Configuration centered on edge caching and cache behaviors mapped to path patterns, origin configuration pointing to immowelt.de origin endpoints, and time-to-live policies paired with formal invalidation workflows. The Amazon CloudFront implementation includes TLS termination at the edge, HTTP/2 delivery, object versioning for content rollout and edge logging to support operational diagnostics and forensic analysis.
Operational ownership is assigned to web operations and front-end engineering teams who coordinate cache invalidation, content versioning and release windows for immowelt.de. Governance emphasizes CDN configuration change control, certificate lifecycle management and defined content deployment procedures to maintain a single Content Delivery Network layer for AVIV Group web delivery.
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IT Decision Makers and Key Stakeholders at AVIV Group
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Apps Being Evaluated by AVIV Group Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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