Sydney, 2000, NSW,
Australia
Innovation Bay Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Innovation Bay and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 30 Innovation Bay employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Innovation Bay has purchased the following applications: Macquarie Cloud for Application Hosting and Computing Services in 2014, New Relic APM for Application Performance Management in 2014, reCAPTCHA for Application Security (AppSec) in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Innovation Bay is running and its propensity to invest more and deepen its relationship with Macquarie Telecom , Amazon Web Services (AWS) , Choopa or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Innovation Bay revenues, which have grown to $4.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Innovation Bay intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
IaaS
ITSM
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
| New Relic | Legacy | New Relic APM | Application Performance Management | ITSM | n/a | 2014 | 2014 |
CyberSecurity
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
| Legacy | reCAPTCHA | Application Security (AppSec) | CyberSecurity | n/a | 2020 | 2020 | |
|
|
|
|
Identity and Access Management (IAM) | CyberSecurity |
|
2024 | 2024 |
|
|
|
|
Secure Sockets Layer (SSL) | CyberSecurity |
|
2018 | 2018 |
PaaS
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
|
|
|
|
Apps Development | PaaS |
|
2014 | 2014 |
|
|
|
|
Apps Development | PaaS |
|
2015 | 2015 |
Collaboration
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
|
|
|
|
Audio Video and Web Conferencing | Collaboration |
|
2020 | 2020 |
|
|
|
|
Collaboration | Collaboration |
|
2013 | 2013 |
|
|
|
|
Collaboration | Collaboration |
|
2023 | 2023 |
|
|
|
|
Collaboration | Collaboration |
|
2021 | 2021 |
|
|
|
|
Survey and Questionnaire | Collaboration |
|
2021 | 2021 |
AI-Powered Application
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
|
|
|
|
Chatbots and Conversational AI | AI-Powered Application |
|
2024 | 2024 |
|
|
|
|
Chatbots and Conversational AI | AI-Powered Application |
|
2025 | 2025 |
CRM
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
|
|
|
|
Marketing Analytics | CRM |
|
2023 | 2023 |
|
|
|
|
Marketing Analytics | CRM |
|
2025 | 2025 |
|
|
|
|
Marketing Automation | CRM |
|
2024 | 2024 |
|
|
|
|
Marketing Automation | CRM |
|
2023 | 2023 |
|
|
|
|
Sales Automation, CRM, Sales Engagement | CRM |
|
2022 | 2022 |
|
|
|
|
Tag Management | CRM |
|
2021 | 2021 |
ERP Financial Management
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
|
|
|
|
Payment Processing | ERP Financial Management |
|
2020 | 2020 |
|
|
|
|
Payment Processing | ERP Financial Management |
|
2020 | 2020 |
Content Management
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
|
|
|
|
Web Content Management | Content Management |
|
2025 | 2025 |
HCM
Vendor |
Old Product |
New Product |
Category |
Market |
VAR/SI |
When |
Live |
|---|---|---|---|---|---|---|---|
|
|
|
|
Workforce Management | HCM |
|
2025 | 2025 |
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||