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Insight TV Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Insight TV and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Insight TV employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Insight TV has purchased the following applications: Algolia Search for Application, Web and Enterprise Search in 2021, Vistex cpRights for Digital Advertising Platform in 2019, Phusion Passenger for Apps Development in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Insight TV is running and its propensity to invest more and deepen its relationship with Algolia , Vistex , Phusion or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Insight TV revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Insight TV intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Algolia | Legacy | Algolia Search | Application, Web and Enterprise Search | Content Management | n/a | 2021 | 2021 |
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Vistex | Legacy | Vistex cpRights | Digital Advertising Platform | CRM | n/a | 2019 | 2019 |
In 2019, Insight TV implemented Vistex cpRights, deploying the Vistex cpRights application as a Digital Advertising Platform to manage rights, avails and royalties for its global content sales activities. The deployment was cloud based and targeted the company’s content and format sales operations, enabling Insight TV to manage complex deals with broadcasters and VOD platforms from its Netherlands headquarters to buyers across the globe.
The implementation configured Vistex cpRights core contract and royalties management capabilities, including newly added program sale royalties functionality. Functional modules and capabilities implemented included contract capture, rights and avails modeling, automated alerts for holdbacks and expiring term dates, availability brochure generation for buyers, program sale royalty listing, automated royalty calculation and dashboarded reporting for rights visibility.
Operational coverage emphasized the full contract to consumption workflow identified in Vistex materials, spanning content management, execution and compliance, rights ownership and exploitation, and partner reporting. The rollout realigned business functions including content and format sales, distribution and rights administration to a centralized application, replacing spreadsheet driven processes with an auditable application layer.
Governance and usability elements were highlighted, with cpRights providing a user friendly interface to capture deal nuance and enforce controls to avoid double selling exclusive rights and to prevent missed holdbacks and restrictions. The implementation positioned Vistex cpRights to provide at a glance visibility into available rights across platforms, territories and languages, and to produce automated royalty statements with maximum accuracy as described in the announcement.
|
PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Phusion | Legacy | Phusion Passenger | Apps Development | PaaS | n/a | 2019 | 2019 |
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
|
Content Delivery Network | IaaS |
|
2022 | 2022 |
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