Glasgow, G20 0SP,
United Kingdom
Iomart Group PLC Technographics
Iomart Group PLC Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Iomart Group PLC and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 400 Iomart Group PLC employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
Iomart Group PLC has purchased the following applications: LogMeIn BoldChat for Chatbots and Conversational AI in 2014, Microsoft 365 for Collaboration in 2021, Hotjar for Customer Experience in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Iomart Group PLC is running and its propensity to invest more and deepen its relationship with GoTo (formerly LogMeIn) , LiveChat, Inc. , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Iomart Group PLC revenues, which have grown to $139.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Iomart Group PLC intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Iomart Group PLC Tech Stack and Enterprise Applications
Iomart Group PLC AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GoTo (formerly LogMeIn) | Legacy | LogMeIn BoldChat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2014 | 2014 |
In 2014, Iomart Group PLC implemented LogMeIn BoldChat on its public website to support customer engagement and lead capture. The deployment aligns with the Chatbots and Conversational AI category and serves as the primary web chat presence on iomart.com.
LogMeIn BoldChat was provisioned as a web chat widget and configured to provide agent-facing capabilities including an agent console, canned responses, chat transcripts, and session routing logic. Typical functional modules implemented included real-time visitor monitoring, proactive chat invitations, and scripted response libraries to standardize customer interactions. The implementation leveraged LogMeIn BoldChat reporting features to surface chat transcripts and basic usage analytics.
Operational ownership centers on customer support and commercial teams that handle incoming web chats, with administration controlled through application user roles and routing rules configured in the BoldChat admin interface. Governance controls focused on chat script versioning, role-based access to the agent console, and retention of chat transcripts for service continuity. The Iomart deployment is web-hosted on its public site and represents a focused use of LogMeIn BoldChat for on-site conversational engagement.
|
|
|
|
|
Chatbots and Conversational AI | AI-Powered Application |
|
2019 | 2019 |
|
Iomart Group PLC Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2021 | 2021 |
In 2021, Iomart Group PLC implemented Microsoft 365 to support Collaboration across its organization. Microsoft 365 appears in Iomart's public website source, indicating active use of Microsoft 365 services within the company's web estate and a linkage between the corporate Collaboration platform and public-facing content.
The implementation aligns with Collaboration category capabilities such as Exchange Online for email, SharePoint Online and OneDrive for document collaboration, and Microsoft Teams for internal communication, with Microsoft 365 providing a consolidated content and communication platform. Presence of Microsoft 365 artifacts on the website suggests integration points with the public web estate for content embedding or authentication flows, implying centralized identity and productivity tooling under Iomart's IT operations to support communications and knowledge management.
|
Iomart Group PLC CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2017 | 2017 |
In 2017, Iomart Group PLC deployed Hotjar on its public website to capture behavioral analytics and qualitative feedback as part of its Customer Experience tooling. The Hotjar implementation was instrumented on client facing web properties and configured to collect session recordings, heatmaps, funnel tracking, form analytics, and on page feedback widgets to support web analytics and conversion optimization workflows.
Implementation included consent aware site tagging and centralized configuration to ensure consistent capture across the corporate site, with governance overseen by digital and marketing teams to maintain tracking hygiene. Hotjar session replay, heatmap, funnel and form analytics capabilities were used to enrich existing analytics datasets and to inform UX and CRO prioritization, positioning Hotjar as a Customer Experience layer feeding product, marketing, and UX decision workflows.
|
|
|
|
|
Marketing Analytics | CRM |
|
2020 | 2020 |
|
|
|
|
|
Marketing Analytics, Marketing Automation | CRM |
|
2015 | 2015 |
|
|
|
|
|
Marketing Automation | CRM |
|
2015 | 2015 |
|
|
|
|
|
Marketing Automation | CRM |
|
2020 | 2020 |
|
|
|
|
|
Marketing Automation | CRM |
|
2021 | 2021 |
|
|
|
|
|
Sales Automation, CRM, Sales Engagement | CRM |
|
2021 | 2021 |
|
Iomart Group PLC PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Project Portfolio Management | PPM |
|
2019 | 2019 |
|
Iomart Group PLC IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2012 | 2012 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2016 | 2016 |
|
|
|
|
|
Backup as a Service (BaaS) | IaaS |
|
2019 | 2019 |
|
IT Decision Makers and Key Stakeholders at Iomart Group PLC
Apps Being Evaluated by Iomart Group PLC Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||