Cowaramup, 6284, WA,
Australia
Juniper Estate Technographics
Juniper Estate Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Juniper Estate and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 51 Juniper Estate employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Juniper Estate has purchased the following applications: vinCreative for Winery Management in 2021, Microsoft 365 for Collaboration in 2018, Sinch Engage (formerly MessageMedia) for Customer Engagement in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Juniper Estate is running and its propensity to invest more and deepen its relationship with vinCreative , Microsoft , Sinch or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Juniper Estate revenues, which have grown to $7.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Juniper Estate intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Juniper Estate Tech Stack and Enterprise Applications
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| vinCreative | Legacy | vinCreative | Winery Management | ERP Services and Operations | n/a | 2021 | 2021 |
In 2021, Juniper Estate implemented vinCreative as its Winery Management application on the public website. vinCreative is used to power the customer-facing catalog and commerce workflows, supporting typical Winery Management capabilities such as online product listings, ecommerce checkout, wine club subscription management, SKU-level inventory visibility, and tasting room content management.
The deployment follows a web embedded SaaS pattern with vinCreative integrated into the site to centralize direct to consumer sales, membership services, marketing content, and tasting room operations. Configuration and governance focused on catalog setup, pricing tiers, membership automation, and operational handoff to marketing and fulfillment teams, with vinCreative serving as the primary system for the companys consumer commerce and membership workflows.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sinch | Legacy | Sinch Engage (formerly MessageMedia) | Customer Engagement | CRM | n/a | 2022 | 2022 |
In 2022, Juniper Estate implemented Sinch Engage (formerly MessageMedia) to support Customer Engagement on its public website. The deployment is focused on web based customer communications and campaign execution, connecting site interactions to managed messaging workflows for a 51 person consumer packaged goods business operating in Australia.
Juniper Estate configured Sinch Engage (formerly MessageMedia) modules for contact management, message templates, campaign orchestration, scheduling, and automation workflows consistent with Customer Engagement use cases. The implementation uses channel management to handle SMS and email messaging, template-driven content for recurring outbound campaigns, and automation to sequence messages based on site events and customer interactions.
The solution is integrated with the company website to trigger engagement flows and capture leads, using web integration points to push event data into Sinch Engage and to receive webhooks for status and replies. Operational coverage centers on the web storefront and customer touchpoints on the public site, with messaging driven from site events and subscriber lists maintained inside the application.
Governance and operational ownership are structured around marketing and customer experience responsibilities, with content management, opt out handling, and contact consent configured inside Sinch Engage to align with web based engagement. Rollout is implemented on the website surface, with campaign administration and segmentation handled inside the application to support ongoing customer communications.
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Tag Management | CRM |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Juniper Estate
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Apps Being Evaluated by Juniper Estate Executives
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