Knix Technographics
Knix Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Knix and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 153 Knix employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Knix has purchased the following applications: Amazon Pay for Payment Processing in 2018, FreeWheel Demandsuite for Agency Management in 2019, Google Workspace (Formerly Google G-Suite) for Collaboration in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Knix is running and its propensity to invest more and deepen its relationship with Amazon Web Services (AWS) , Block (ex Square, Inc) , Stripe or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Knix revenues, which have grown to $28.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Knix intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Knix Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon Pay | Payment Processing | ERP Financial Management | n/a | 2018 | 2018 |
In 2018, Knix implemented Amazon Pay on its consumer e-commerce website. Amazon Pay functions as the Payment Processing application for Knix, embedding Amazon Pay checkout flows into the site to handle payment authorization and tokenized card capture. The implementation positions Amazon Pay within Knix's online order and checkout business function.
Deployment used Amazon Pay hosted checkout elements embedded in the website front end, with server side integration to Amazon Pay APIs to orchestrate authorization, capture, and management of saved payment instruments. Functional capabilities implemented include hosted checkout widgets, tokenization of payment data, and payment authorization workflows typical of Payment Processing platforms, applied to Knix's ecommerce checkout and billing processes. Governance focused on checkout flow configuration and merchant account settings to enable Amazon Pay as a primary online payment method.
|
 |
|
|
Payment Processing | ERP Financial Management |
|
2019 | 2019 |
|
|
|
|
|
Payment Processing | ERP Financial Management |
|
2020 | 2020 |
|
|
|
|
|
Payment Processing | ERP Financial Management |
|
2020 | 2020 |
|
|
|
|
|
Payment Processing | ERP Financial Management |
|
2020 | 2020 |
|
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FreeWheel, A Comcast Company | Legacy | FreeWheel Demandsuite | Agency Management | ERP Services and Operations | n/a | 2019 | 2019 |
In 2019, Knix implemented FreeWheel Demandsuite to manage programmatic advertising and demand orchestration on its website. The deployment of FreeWheel Demandsuite, listed under Agency Management, centralized ad decisioning and inventory control for Knix.com and established a single platform for managing third party demand across the site.
The implementation focused on core Agency Management capabilities common to FreeWheel Demandsuite, including campaign trafficking and ad decisioning, inventory and yield configuration, and consolidated reporting for digital ad operations. Configuration included client side tag deployment and server side ad decision workflows to map site ad units to demand sources and to support campaign targeting and frequency controls.
Operational responsibility was scoped to Knix’s digital advertising and marketing functions, with the platform governing campaign lifecycle processes from trafficking to reporting. Governance adjustments accompanied the rollout to formalize trafficking workflows, campaign approval steps, and reporting cadence, ensuring FreeWheel Demandsuite served as the operational hub for the company’s web advertising activity.
|
|
|
|
|
Retail Management | ERP Services and Operations |
|
2023 | 2023 |
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, Knix implemented Google Workspace (Formerly Google G-Suite) to centralize employee collaboration and corporate communication. Google Workspace (Formerly Google G-Suite) serves as the primary Collaboration platform for Knix, supporting email, calendaring, file storage, and real-time document collaboration across marketing, operations, and customer support teams.
The deployment is a cloud SaaS tenancy bound to the knix.com domain with centralized user and group administration, standard account provisioning workflows, and domain-level security controls. Functional capabilities implemented include Gmail for corporate email, Drive for shared repositories, Docs and Sheets for collaborative content creation, and Calendar for scheduling, and the service is referenced on the company website. Governance is executed through administrative roles and group-based access policies to align Collaboration usage with Knix business functions.
|
eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
eCommerce | eCommerce |
|
2018 | 2018 |
|
|
|
|
|
eCommerce | eCommerce |
|
2018 | 2018 |
|
|
|
|
|
Product Review Management | eCommerce |
|
2018 | 2018 |
|
|
|
|
|
Shipping Management | eCommerce |
|
2018 | 2018 |
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Customer Engagement | CRM |
|
2019 | 2019 |
|
|
|
|
|
Customer Experience | CRM |
|
2021 | 2021 |
|
|
|
|
|
Customer Loyalty | CRM |
|
2018 | 2018 |
|
|
|
|
|
Customer Support | CRM |
|
2019 | 2019 |
|
|
|
|
|
Customer Support | CRM |
|
2019 | 2019 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2019 | 2019 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2019 | 2019 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2019 | 2019 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2019 | 2019 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2021 | 2021 |
|
|
|
|
|
Marketing Automation | CRM |
|
2018 | 2018 |
|
|
|
|
|
Marketing Automation | CRM |
|
2019 | 2019 |
|
|
|
|
|
Marketing Automation | CRM |
|
2021 | 2021 |
|
|
|
|
|
PR and Media Communication | CRM |
|
2021 | 2021 |
|
PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Transactional Email | PaaS |
|
2019 | 2019 |
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2019 | 2019 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2018 | 2018 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2018 | 2018 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2019 | 2019 |
|
IT Decision Makers and Key Stakeholders at Knix
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Knix Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Knix IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Knix digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Knix Technographics
Knix is a Retail organization based in Canada,
with around 153 employees and annual revenues of $28.0 million.
Knix operates a diverse technology stack with applications such as
Amazon Pay, FreeWheel Demandsuite and Google Workspace (Formerly Google G-Suite),
covering areas like Payment Processing, Agency Management and Collaboration.
Knix has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Amazon Web Services (AWS), FreeWheel, A Comcast Company and Google.
Knix recently adopted applications including
Toolio Platform in 2023, Medallia Kampyle in 2021 and Wingify VWO in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Knix’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Knix’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Knix technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.