Hyderabad, 500029,
India
Krispy Kreme India Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Krispy Kreme India and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 250 Krispy Kreme India employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Krispy Kreme India has purchased the following applications: Oracle E-Business Suite for ERP Financial in 2014, LimeTray CRM for Marketing Automation in 2018, Amazon EC2 for Application Hosting and Computing Services in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Krispy Kreme India is running and its propensity to invest more and deepen its relationship with Oracle , LimeTray , Amazon Web Services (AWS) or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Krispy Kreme India revenues, which have grown to $20.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Krispy Kreme India intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle E-Business Suite | ERP Financial | ERP Financial Management | n/a | 2014 | 2014 |
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| LimeTray | Legacy | LimeTray CRM | Marketing Automation | CRM | n/a | 2018 | 2018 |
In 2018, Krispy Kreme India implemented LimeTray CRM. LimeTray CRM is deployed as a Marketing Automation application and is embedded on the Krispy Kreme India website to capture customer interactions and orchestrate online promotional activity.
The implementation centers on Marketing Automation capabilities common to web-first retail deployments, including customer profiling and segmentation, email and SMS campaign workflows, on-site behavior tracking, and lead capture forms. Configuration work focused on web-embedded components and campaign templates, with role-based access patterns configured for marketing and e-commerce users.
Operational coverage is primarily the customer engagement and marketing function across Krispy Kreme India, using LimeTray CRM data to drive campaign orchestration and on-site personalization. Governance was structured around centralized campaign authoring and approval workflows managed by the marketing operations team, aligning web capture, contact records, and campaign execution within the LimeTray CRM environment.
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon EC2 | Application Hosting and Computing Services | IaaS | n/a | 2019 | 2019 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2020 | 2020 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2020 | 2020 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2020 | 2020 |
|
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||