General Ramirez, n/a,
Argentina
La Ganadera Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by La Ganadera and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 200 La Ganadera employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that La Ganadera has purchased the following applications: Binamics duocrm for CRM in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems La Ganadera is running and its propensity to invest more and deepen its relationship with Binamics or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing La Ganadera revenues, which have grown to $70.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for La Ganadera intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Binamics | Legacy | Binamics duocrm | CRM | CRM | n/a | 2020 | 2020 |
In 2020, La Ganadera implemented Binamics duocrm to support CRM-focused producer communications for Cooperativa La Ganadera in General Ramírez, Argentina. Binamics developed the La Ganadera mobile and communication app and implemented CRM-focused producer-communication capabilities to enhance member notifications and operational communications.
The implementation centered on mobile client and communication workflows typical of CRM, including producer contact management, member notification templates, push notifications, two-way messaging and structured operational messaging for field staff. Configuration work emphasized communication cadence, message templating and audience segmentation relevant to a cooperative's producer base.
Deployment tied the Binamics duocrm application directly to the cooperative's producer engagement and member services processes, supporting operations and field communications across the Argentina site. The project targeted CRM communications functionality rather than core financial or inventory systems.
Governance concentrated on communication workflow ownership and outreach cadence, with rollout focused on producer-facing teams and member communications. Binamics duocrm, categorized as CRM, was used to centralize producer communication and customer engagement workflows for La Ganadera.
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