LaCroix Precision Optics
50 LaCroix Drive,
Batesville, 72501, AR,
United States
Batesville, 72501, AR,
United States
1 870-698-1881
Manufacturing
LaCroix Precision Optics Technographics
LaCroix Precision Optics Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by LaCroix Precision Optics and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 95 LaCroix Precision Optics employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that LaCroix Precision Optics has purchased the following applications: Microsoft 365 for Collaboration in 2017, Hotjar for Customer Experience in 2018, Amazon SES for Transactional Email in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems LaCroix Precision Optics is running and its propensity to invest more and deepen its relationship with Microsoft , Contentsquare , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing LaCroix Precision Optics revenues, which have grown to $20.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for LaCroix Precision Optics intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
LaCroix Precision Optics Tech Stack and Enterprise Applications
LaCroix Precision Optics Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2017 | 2017 |
In 2017 LaCroix Precision Optics deployed Microsoft 365 to establish a cloud-first Collaboration platform across the organization. The implementation centered on Microsoft 365 core services to provide hosted email, document collaboration, file sync, and real-time team communication for a 95 employee manufacturing firm. Public site source references indicate they are using Microsoft 365 on their website, reflecting exposed tenant assets or service references in the public web footprint.
Configuration focused on tenant-based cloud deployment and common Collaboration modules, including Exchange Online for mail, SharePoint Online for team sites and document libraries, OneDrive for Business for individual file sync, and Microsoft Teams for synchronous collaboration. Administrative configuration covered account provisioning, role based access controls, group and site provisioning patterns, and baseline retention and compliance settings typical for a Collaboration implementation.
Operational scope encompassed cross-functional usage across engineering, production support, and corporate administration, with the Microsoft 365 tenant serving as the primary Collaboration backbone for internal communications and document lifecycle. Integrations evident from the public site are limited to Microsoft 365 surface references, with no other third party integrations documented in the source provided.
Governance and rollout were implemented through centralized tenant administration, phased provisioning of users and groups, and standard Collaboration governance constructs such as site lifecycle processes and access reviews. The narrative emphasizes Microsoft 365 as the named application supporting Collaboration for LaCroix Precision Optics, reflecting a consolidated cloud collaboration posture rather than on premise tooling.
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LaCroix Precision Optics CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2018 | 2018 |
In 2018, LaCroix Precision Optics implemented Hotjar to capture on-site behavioral analytics and qualitative feedback on its public website. The deployment uses the Hotjar client-side tracking snippet to record session recordings, generate heatmaps, capture conversion funnel interactions and collect on-page feedback, aligning the implementation with the Customer Experience application category.
The implementation is scoped to the corporate website and is consumed by marketing and product functions for user behavior analysis and content optimization. Governance and configuration are managed through Hotjar account settings, including site targeting and recording filters, and the Hotjar data is incorporated into web and marketing workflows for qualitative analysis and prioritization of web updates.
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2021 | 2021 |
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LaCroix Precision Optics PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon SES | Transactional Email | PaaS | n/a | 2020 | 2020 |
LaCroix Precision Optics implemented Amazon SES in 2020 to provide Transactional Email capabilities for its public website. Amazon SES is used as the core transactional email engine integrated directly into the website to generate and deliver website-driven notifications and customer-facing messages triggered by site interactions.
Configuration and functional scope center on standard Amazon SES features, including SMTP and API sending endpoints, reusable message templates for consistent content, domain authentication through DKIM and SPF records, and operational controls for bounce, complaint and suppression list handling. The implementation emphasizes programmatic sending and template management to ensure reliable delivery of transactional messages from the site.
Operational coverage is focused on website-originated communications and the business functions that support them, including web operations and customer service workflows that rely on timely notification delivery. Governance elements implemented include verified sending domains, monitored send quotas and sending activity, and feedback handling processes for bounces and complaints as part of normal operational oversight of the Amazon SES Transactional Email deployment.
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LaCroix Precision Optics IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at LaCroix Precision Optics
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Apps Being Evaluated by LaCroix Precision Optics Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from LaCroix Precision Optics IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the LaCroix Precision Optics digital transformation priorities and AI adoption trends.
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FAQ - APPS RUN THE WORLD LaCroix Precision Optics Technographics
LaCroix Precision Optics is a Manufacturing organization based in United States,
with around 95 employees and annual revenues of $20.0 million.
LaCroix Precision Optics operates a diverse technology stack with applications such as
Microsoft 365, Hotjar and Amazon SES,
covering areas like Collaboration, Customer Experience and Transactional Email.
LaCroix Precision Optics has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft, Contentsquare and Amazon Web Services (AWS).
LaCroix Precision Optics recently adopted applications including
Hubspot Marketing Automation in 2021, Amazon SES in 2020 and Amazon CloudFront in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of LaCroix Precision Optics’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates LaCroix Precision Optics’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete LaCroix Precision Optics technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.