Lehi, 84043, UT,
United States
Lendio Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Lendio and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 270 Lendio employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Lendio has purchased the following applications: Hubspot Operations Hub for Intelligent Process Automation in 2021, Google Workspace (Formerly Google G-Suite) for Collaboration in 2011, DocuSign eSignature for Digital Signing in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Lendio is running and its propensity to invest more and deepen its relationship with HubSpot , Google , DocuSign or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Lendio revenues, which have grown to $35.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Lendio intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot Operations Hub | Intelligent Process Automation | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Lendio implemented Hubspot Operations Hub to integrate its Snowflake data lake and to share clean, consistent data across multiple Marketing Hub instances and sales and partner teams in the United States. The deployment was framed within Intelligent Process Automation to centralize CRM and marketing operations data orchestration.
Implementation activities concentrated on data synchronization and normalization, configuring Hubspot Operations Hub to ingest Snowflake datasets, align property schemas, and maintain unified contact and company records across instances. The team leveraged programmable automation and workflow orchestration capabilities to propagate cleansed data and trigger cross-instance marketing and sales workflows, with configuration work emphasizing record deduplication, field mapping, and scheduled syncs to preserve consistency.
Integration architecture explicitly linked Snowflake as the authoritative data lake with multiple HubSpot Marketing Hub instances and the central CRM, enabling sales and partner teams to access identical customer profiles. Operational coverage focused on marketing operations and CRM operations across United States sales and partner teams, supporting coordinated outreach and partner referral processes.
Governance established joint marketing and CRM operations controls to enforce property governance and shared process workflows during phased rollout and cross-instance activation. Outcomes reported in the case study include 58% more deals closed and a 618% increase in completed loan applications from 2019 to 2022.
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2011 | 2011 |
|
Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| DocuSign | Legacy | DocuSign eSignature | Digital Signing | Content Management | n/a | 2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
CRM | CRM |
|
2014 | 2014 |
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Customer Data Platform | CRM |
|
2016 | 2016 |
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Customer Experience | CRM |
|
2015 | 2015 |
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Data Management Platform | CRM |
|
2021 | 2021 |
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Marketing Analytics | CRM |
|
2011 | 2011 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2011 | 2011 |
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Marketing Automation | CRM |
|
2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Performance Management | ITSM |
|
2012 | 2012 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Transactional Email | PaaS |
|
2012 | 2012 |
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Transactional Email | PaaS |
|
2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2011 | 2011 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
|
2018 | 2018 |
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Database Management | IaaS |
|
2015 | 2015 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
Identity and Access Management (IAM) | CyberSecurity |
|
2021 | 2021 |
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