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Lotte Members Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Lotte Members and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 500 Lotte Members employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Lotte Members has purchased the following applications: TIBCO Connected Intelligence for Analytics and BI in 2021, Google Tag Manager for Tag Management in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Lotte Members is running and its propensity to invest more and deepen its relationship with TIBCO Software , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Lotte Members revenues, which have grown to $145.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Lotte Members intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| TIBCO Software | Legacy | TIBCO Connected Intelligence | Analytics and BI | Analytics and BI | n/a | 2021 | 2021 |
In 2021, LOTTE Members implemented TIBCO Connected Intelligence as the foundation of the LOTTE Members Marketing System to centralize omnichannel loyalty analytics. The deployment used TIBCO Connected Intelligence to deliver an Analytics and BI solution supporting marketing and loyalty management across more than a dozen LOTTE Group affiliates and a 40 million member base via L.POINT and L.pay channels.
The implementation layered an integration and messaging backbone with an in-memory event processing engine, enabling users to develop, deploy, and analyze complex event scenarios. Functional capabilities implemented include real-time event processing, complex event scenario orchestration, campaign authoring for right-time offers, and scaled personalized services with minimal programming required by marketing teams.
Operational integrations tied streaming transaction and interaction data from L.POINT and L.pay into the platform to drive real-time contextual offers, coupons, and discounts, and to enable social media targeting and mobile push notifications as outbound channels. The system nearly doubled real-time event throughput from 8 million to 15 million events and increased message volume to more than 300,000 messages per hour, reflecting its role across the marketing hub and affiliate portfolio.
Governance and workflow changes emphasized marketer access and autonomy, with LMMS providing a single easy to use interface for campaign planning, execution, and on the spot iteration based on live event visibility. Reported outcomes include improved campaign performance, lower operating costs, faster time to market, and increased customer loyalty, and the company is exploring TIBCO hyperconverged analytics solutions to further refine personalized offers.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Tag Manager | Tag Management | CRM | n/a | 2022 | 2022 |
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