Manchester, M24 1SW,
United Kingdom
LWC Drinks Technographics
LWC Drinks Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by LWC Drinks and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1340 LWC Drinks employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that LWC Drinks has purchased the following applications: Venn Recruitment Marketing for Candidate Relationship Management in 2020, CIVIC Ffora for Web Content Management in 2022, Hotjar for Customer Experience in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems LWC Drinks is running and its propensity to invest more and deepen its relationship with Venn Digital , Edenred , CIVIC Computing or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing LWC Drinks revenues, which have grown to $823.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for LWC Drinks intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
LWC Drinks Tech Stack and Enterprise Applications
LWC Drinks HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Venn Digital | Legacy | Venn Recruitment Marketing | Candidate Relationship Management | HCM | n/a | 2020 | 2020 |
In 2020, LWC Drinks implemented Venn Recruitment Marketing. The deployment places Venn Recruitment Marketing on the company website as the Candidate Relationship Management layer for recruitment marketing and talent attraction. The solution is operated by HR and recruitment teams to centralize candidate capture and nurture workflows for external hiring activity.
Configuration emphasized web-embedded candidate capture and branded careers page experiences, using Venn Recruitment Marketing to build talent pools, segment candidates, and orchestrate automated engagement campaigns consistent with Candidate Relationship Management functionality. Operational coverage is focused on the careers site and the recruitment function, with governance structured around content ownership, candidate communication consent, and campaign approval workflows to standardize recruitment marketing processes.
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Employee Recognition and Rewards Management | HCM |
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2021 | 2021 |
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LWC Drinks Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| CIVIC Computing | Legacy | CIVIC Ffora | Web Content Management | Content Management | n/a | 2022 | 2022 |
LWC Drinks implemented CIVIC Ffora in 2022 as the primary Web Content Management platform for its public website. CIVIC Ffora is deployed to author, stage, and publish branded pages and marketing content across the corporate web estate, providing template-driven page composition, responsive page management, and a centralized repository for digital assets and media.
Operational ownership for CIVIC Ffora sits with marketing and digital teams, who use role-based authoring, editorial workflows, and staged publishing to coordinate releases across product and corporate pages. The CIVIC Ffora Web Content Management implementation enforces structured content models, taxonomy and URL control, and centralized asset management to standardize content governance and editorial processes across the organization.
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LWC Drinks CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2017 | 2017 |
In 2017, LWC Drinks deployed Hotjar on its public website. Hotjar is positioned within LWC Drinks Customer Experience tooling to capture visitor behavior across corporate, product and promotional pages.
The implementation uses Hotjar capabilities native to the product, including session recordings, heatmaps, click and scroll mapping, funnel analysis and on-site feedback mechanisms, to surface qualitative and quantitative UX signals. Configuration is client-side JavaScript tagging that instruments page-level interactions and behavioral workflows, aligned with typical Customer Experience use cases for session replay and feedback collection.
Operational ownership appears centered on digital marketing and e-commerce functions, where Hotjar data informs content optimization, conversion analysis and user journey diagnostics. Governance and data handling follow standard web analytics practices for behavioral tooling, with access and analysis embedded in UX and site optimization workflows rather than core transactional systems.
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Marketing Analytics, Lead Generation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2018 | 2018 |
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LWC Drinks IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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LWC Drinks CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at LWC Drinks
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by LWC Drinks Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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