AI Buyer Insights:

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

Magnit
Location
15/5 Solnechnaya Street,
Krasnodar, 350072,
Russia
Website
https://www.magnit-info.ru/
Phone
7 8612 77 45 62
Artw industry
Retail
Employee
Revenue

Magnit Technographics

Magnit Technographics, Software Purchases, AI and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Magnit and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 260000 Magnit employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Magnit has purchased the following applications: Bitrix24 CRM for CRM in 2011, Yandex Neuro for Generative AI Platforms in 2025, Ethereum Platform for Blockchain Platform in 2021 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Magnit is running and its propensity to invest more and deepen its relationship with Bitrix24 , eSputnik Marketing Automation Service , Mindbox or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Magnit revenues, which have grown to $19.60 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Magnit intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Magnit Tech Stack and Enterprise Applications

Magnit CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Bitrix24 Legacy Bitrix24 CRM CRM CRM n/a 2011 2011
In 2011 Magnit implemented Bitrix24 CRM. The deployment is surfaced on Magnit's public website, indicating Bitrix24 CRM is used for website-based customer interactions and external lead capture. As a CRM, Bitrix24 CRM provides category-aligned capabilities such as contact and lead capture, sales pipeline management, activity logging, and customer communication tracking, functions commonly applied to retail customer engagement. Operational scope is oriented toward sales, marketing, and customer service workflows tied to website engagement, aligning the CRM application with customer engagement and sales functions.
CRM CRM 2016 2016
CRM CRM 2019 2019
Marketing Automation CRM 2020 2020
Marketing Automation CRM 2021 2021
Marketing Automation CRM 2025 2025
Sales Automation, CRM, Sales Engagement CRM 2022 2022
Tag Management CRM 2018 2018
Tag Management CRM 2017 2017
Magnit AI Development
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Yandex Cloud Legacy Yandex Neuro Generative AI Platforms AI Development n/a 2025 2025
In 2025, Magnit deployed Yandex Neuro to accelerate business intelligence and analytics across its retail operations in Russia. The Yandex Neuro implementation is delivered via Yandex DataLens and Yandex AI Studio on Yandex Cloud, positioning the Generative AI Platforms capability directly within the company reporting and dashboarding layer. The implementation leverages Neuroanalyst capabilities to automate insight synthesis, support natural language querying of datasets, and surface prioritized anomalies and trend summaries for inventory, promotions and store performance. Yandex Neuro is used to augment existing dashboards and to generate narrative insights that reduce repetitive analyst tasks while speeding time to actionable findings. Integrations are structured around Yandex DataLens and Yandex AI Studio ingestion pipelines, consuming point of sale, inventory and promotional telemetry to produce consolidated analytics views for merchandising, store operations and regional management. Deployment architecture uses Yandex Cloud native services to host the generative inference and data visualization stack, enabling centralized model access alongside distributed retail data feeds. Governance and operational workflows were adjusted to embed AI-generated narratives into analyst review cycles, shifting analyst effort toward validation, escalation and orchestration of recommended actions. The stated objectives are faster insight generation and reduced load on internal analytics teams, with Yandex Neuro serving as a front-line synthesis layer within Magnit’s BI footprint under the Generative AI Platforms category.
Magnit Blockchain
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Ethereum Foundation Legacy Ethereum Platform Blockchain Platform Blockchain n/a 2021 2021
Magnit Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Audio Video and Web Conferencing Collaboration 2020 2020
Collaboration Collaboration 2020 2020
Collaboration Collaboration 2022 2022
Collaboration Collaboration 2022 2022
Collaboration Collaboration 2021 2021
Magnit ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Performance Management ITSM 2025 2025
Magnit IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2020 2020
Application Hosting and Computing Services IaaS 2022 2022
Application Hosting and Computing Services IaaS 2025 2025
Content Delivery Network IaaS 2017 2017
Content Delivery Network IaaS 2025 2025
Domain Name System (DNS) IaaS 2014 2014
Magnit CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
DDoS Protection CyberSecurity 2023 2023
Secure Sockets Layer (SSL) CyberSecurity 2019 2019
Secure Sockets Layer (SSL) CyberSecurity 2025 2025

IT Decision Makers and Key Stakeholders at Magnit

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Magnit Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Magnit IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Magnit digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Magnit Technographics
Magnit is a Retail organization based in Russia, with around 260000 employees and annual revenues of $19.60 billion.
Magnit operates a diverse technology stack with applications such as Bitrix24 CRM, Yandex Neuro and Ethereum Platform, covering areas like CRM, Generative AI Platforms and Blockchain Platform.
Magnit has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Bitrix24, Yandex Cloud and Ethereum Foundation.
Magnit recently adopted applications including Unisender Email Marketing in 2025, Yandex Neuro in 2025 and Sentry in 2025, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Magnit’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Magnit’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Magnit technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.