Soquel, 95073, CA,
United States
Main Street Realtors Technographics
Main Street Realtors Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Main Street Realtors and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 40 Main Street Realtors employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Main Street Realtors has purchased the following applications: Intuit Quickbooks Enterprise for ERP Financial in 2002, Google Workspace (Formerly Google G-Suite) for Collaboration in 2013, Wix.com for Web Content Management in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Main Street Realtors is running and its propensity to invest more and deepen its relationship with Intuit , PayPal , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Main Street Realtors revenues, which have grown to $4.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Main Street Realtors intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Main Street Realtors Tech Stack and Enterprise Applications
Main Street Realtors ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Quickbooks Enterprise | ERP Financial | ERP | x | 2002 | 2002 |
In 2002, Main Street Realtors implemented Intuit Quickbooks Enterprise as its ERP Financial platform. The deployment centralized accounting functions for the 40-employee construction and real estate firm, consolidating general ledger, accounts receivable, accounts payable, invoicing, and financial reporting into a single application configured for multi-user access and role-based permissions to support accounting staff and office administration.
Prior to the implementation, Main Street Realtors maintained customer records in Microsoft Outlook and transactional records in QuickBooks Pro, and the Quickbooks Enterprise deployment consolidated those datasets into the new application through standard data import and reconciliation processes. Operational scope focused on finance and office operations, with configuration centered on core ERP Financial bookkeeping, billing workflows, vendor payment processing, and governance changes that established accounting workflows and user access controls to standardize approvals and recordkeeping.
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Payment Processing | ERP |
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2021 | 2021 |
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Main Street Realtors Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2013 | 2013 |
In 2013, Main Street Realtors implemented Google Workspace (Formerly Google G-Suite) as its Collaboration platform. The deployment was provisioned as a cloud SaaS tenant to support roughly 40 employees across sales, property management, and administrative functions, consolidating email, document storage, scheduling, and meeting capabilities under a single Google Workspace (Formerly Google G-Suite) environment. Google Workspace provided core collaboration services such as Gmail, Google Drive, Google Docs, Calendar, and Google Meet to enable shared document editing, centralized email routing, calendar coordination, and remote meeting orchestration.
Configuration and operational governance focused on domain management via the Google Admin console, user provisioning and account lifecycle processes, and standard access controls including group-based sharing and basic mobile device management. Main Street Realtors publicly indicates use of Google Workspace on their website, which is consistent with using the service for corporate email routing and staff identity for site contact workflows. Administration was centralized to a small IT or office operations team, aligning Collaboration platform controls with business functions across the organization.
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Main Street Realtors Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Wix.com | Legacy | Wix.com | Web Content Management | Content Management | n/a | 2019 | 2019 |
In 2019 Main Street Realtors implemented Wix.com as its Web Content Management platform for its public website. The deployment uses the Wix.com hosted SaaS website builder and hosting to centralize site content, property listings pages, and customer contact forms on https://www.mainstrealtors.com/.
Configuration focused on template-driven responsive design, drag-and-drop content editing, content collections for property listings, contact form modules, SEO management, a centralized media library, and built-in hosting and SSL. Wix.com page-level editing and content collection capabilities are used to maintain property detail pages, team bios, blog content, and marketing landing pages with differentiated editor and administrator roles.
Operational coverage spans marketing and sales functions within the firm, with content ownership and publishing responsibilities assigned to brokerage and marketing staff. Governance is enforced through role-based access in the Wix.com admin console, template controls to standardize listings presentation, and scheduled publishing workflows managed inside the platform.
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Main Street Realtors IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Main Street Realtors
Apps Being Evaluated by Main Street Realtors Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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