AI Buyer Insights:

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Marketron Broadcast Solutions Tech Stack and Enterprise Applications

Marketron Broadcast Solutions HCM
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Docebo Legacy Docebo LMS Learning and Development HCM n/a 2022 2022
In 2022, Marketron Broadcast Solutions deployed Docebo LMS as its Learning and Development platform and embedded the Docebo LMS experience on its public website. Marketron Broadcast Solutions Docebo LMS Learning and Development supports internal employee training and customer-facing education for the 190-employee professional services firm based in the United States. The implementation emphasizes standard LMS functional modules, including course and curriculum management, learner profiles and role based access, content ingestion for video and SCORM packages, and reporting and analytics capabilities consistent with Learning and Development platforms. Administrators configured catalog structures and enrollment workflows to align training pathways with job functions such as sales, operations, and customer success. The deployment is surfaced through Marketron's website as a branded learning portal, exposing course catalogs and registration flows to both employees and external users and centralizing content delivery and administration via the Docebo LMS instance. The architecture centers on web delivered learning experiences and centralized administration for user onboarding, course assignment, and content publishing. Governance and operational scope concentrate on centralized content governance, administrator and instructor roles, and program rollout coordinated across HR, training, and customer success teams, aligning Learning and Development workflows with core business functions. Configuration workstreams emphasized catalog curation, role based permissions, and scheduled content publishing to support internal onboarding and client education initiatives.
Marketron Broadcast Solutions Collaboration
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Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2015 2015
In 2015, Marketron Broadcast Solutions implemented Microsoft 365 as its Collaboration platform. The deployment is documented on Marketron's public website and was provisioned for a United States based professional services firm of about 190 employees, positioning Microsoft 365 as the primary Collaboration application across the company. The Microsoft 365 implementation consolidated standard collaboration capabilities, including cloud email, real time communication and meetings, intranet and document libraries, user file sync and desktop and web productivity apps. Microsoft 365 was configured to deliver core Collaboration functions such as mail and calendaring, team chat and meetings, document management, and user-level file synchronization. Architecturally the deployment reflects a cloud subscription tenant model with centralized tenant configuration, directory-driven user provisioning, and tenant-level security and compliance settings. The implementation supports common Collaboration workflows including team workspaces, document versioning and coauthoring, and centralized content repositories for cross-functional access. Operational coverage extended to internal product, engineering, sales and corporate teams, with SharePoint style document governance and Teams style meeting and chat workflows supporting day to day operations. Governance emphasis included tenant configuration, role based access controls and user lifecycle processes to align Collaboration usage with corporate policies.
Marketron Broadcast Solutions CRM
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Zoominfo Legacy Zoominfo Platform Account Based Marketing CRM n/a 2021 2021
In 2021, Marketron Broadcast Solutions deployed Zoominfo Platform as an Account Based Marketing solution on its website. The Zoominfo Platform was implemented to surface account and contact intelligence, enrich web visitor data, and enable website-based account identification and targeting, leveraging common Account Based Marketing capabilities including contact enrichment, intent signal capture, and audience segmentation. Implementation focused on embedding Zoominfo Platform into Marketron's web presence to support marketing and demand generation workflows and to provide a unified account view for sales and marketing alignment. Operational scope centered on marketing and demand generation teams, with governance organized around centralized account lists and segmentation rules to standardize targeting across campaigns and web engagement, and integrations confined to the website instrumentation described in the public site source.
Digital Advertising Platform CRM 2016 2016
Digital Advertising Platform CRM 2016 2016
Digital Advertising Platform CRM 2016 2016
Marketing Analytics CRM 2021 2021
Marketing Analytics CRM 2022 2022
Marketing Automation CRM 2014 2014
Marketing Automation CRM 2018 2018
Marketing Automation CRM 2022 2022
Sales Analytics CRM 2021 2021
Sales Automation, CRM, Sales Engagement CRM 2021 2021
Marketron Broadcast Solutions ITSM
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IT Service Management ITSM 2022 2022
Marketron Broadcast Solutions PaaS
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Transactional Email PaaS 2019 2019
Marketron Broadcast Solutions IaaS
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Application Hosting and Computing Services IaaS 2021 2021
Marketron Broadcast Solutions CyberSecurity
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Insight
Secure Email Gateways (SEGs) CyberSecurity 2018 2018

IT Decision Makers and Key Stakeholders at Marketron Broadcast Solutions

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Marketron Broadcast Solutions Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Marketron Broadcast Solutions IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Marketron Broadcast Solutions digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Marketron Broadcast Solutions Technographics
Marketron Broadcast Solutions is a Professional Services organization based in United States, with around 190 employees and annual revenues of $25.0 million.
Marketron Broadcast Solutions operates a diverse technology stack with applications such as Docebo LMS, Microsoft 365 and Zoominfo Platform, covering areas like Learning and Development, Collaboration and Account Based Marketing.
Marketron Broadcast Solutions has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Docebo, Microsoft and Zoominfo.
Marketron Broadcast Solutions recently adopted applications including Docebo LMS in 2022, Zoominfo Clickagy in 2022 and Salesforce Pardot in 2022, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Marketron Broadcast Solutions’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Marketron Broadcast Solutions’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Marketron Broadcast Solutions technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.