Marketshare, Inc.
2001 Tarob Court,
Milpitas, 95035, CA,
United States
Milpitas, 95035, CA,
United States
1 408-262-0677
Communications
Marketshare, Inc. Technographics
Marketshare, Inc. Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Marketshare, Inc. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 40 Marketshare, Inc. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Marketshare, Inc. has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2016, Microsoft 365 for Collaboration in 2016, WooCommerce for eCommerce in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Marketshare, Inc. is running and its propensity to invest more and deepen its relationship with Oracle , Microsoft , Automattic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Marketshare, Inc. revenues, which have grown to $4.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Marketshare, Inc. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Marketshare, Inc. Tech Stack and Enterprise Applications
Marketshare, Inc. ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2016 | 2016 |
In 2016, Marketshare, Inc. implemented Oracle NetSuite ERP to centralize finance and accounting processes. The project focused on delivering core ERP Financial capabilities for the 40 person communications company based in the United States.
The deployment emphasized standard financial modules within Oracle NetSuite ERP, including general ledger configuration, accounts receivable, accounts payable, billing orchestration, and financial reporting workflows. Configuration work consolidated transactional records and spreadsheet data sources to establish a single chart of accounts and to support month end close and audit trails.
Integrations were established with the customer ecosystem of business tools listed in the environment, including Outlook for calendaring and email, Dropbox for document storage, Quick Base for lightweight operational forms, Trust Commerce for payment processing, and office productivity artifacts such as Excel and Word and Pitney Bowes outputs. Operational coverage centered on accounting, billing, and finance teams, with NetSuite Online used as the cloud-hosted application surface for those functions.
Governance emphasis included role based access controls, standardized AR and AP approval workflows, and process documentation to reduce dependence on spreadsheets and ad hoc document exchanges. The implementation aligned Oracle NetSuite ERP controls and reporting with existing finance procedures while enabling centralized transaction processing and consistent month end routines.
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Marketshare, Inc. Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016 Marketshare, Inc. implemented Microsoft 365 to establish a Collaboration platform for its communications business. The deployment targeted a 40 employee United States organization and focused on internal collaboration, corporate email, and content sharing across marketing and operations teams.
Microsoft 365 was configured with standard Collaboration capabilities, including Exchange Online for email, Microsoft Teams for persistent chat and meetings, SharePoint Online for team sites and document libraries, and OneDrive for personal file synchronization. Tenant provisioning included user account and group configuration, security settings, and Office desktop integration to enable email and document workflows, with governance scaled to a small organization.
The company uses Microsoft 365 on their website and leverages the platform for companywide communications and content management rather than for line of business ERP or CRM. Operational rollout followed a centralized tenant administration model with delegated site owners and basic access control processes to manage ongoing content and permissions.
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Marketshare, Inc. eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WooCommerce | eCommerce | eCommerce | n/a | 2016 | 2016 |
In 2016 Marketshare, Inc. implemented WooCommerce on its website to enable an online storefront and order capture. The deployment uses WooCommerce within the eCommerce category and provides product catalog presentation, shopping cart and checkout workflows, pricing configuration, and administrative order capture on the public site.
The implementation leverages WooCommerce functional modules typical for eCommerce including product catalog management, shopping cart and checkout flows, order management, and backend administrative controls. Operational control is maintained by internal marketing and operations staff who manage catalog, pricing and order processing through the WooCommerce administrative interface on the Marketshare, Inc. website in the United States.
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Product Information Management | eCommerce |
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2017 | 2017 |
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Marketshare, Inc. CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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CRM | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketshare, Inc. PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2017 | 2017 |
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Marketshare, Inc. IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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Marketshare, Inc. CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Marketshare, Inc.
| First Name | Last Name | Title | Function | Department | Phone | |
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President | CXO | Finance | |
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Director Business Development | Director | Finance | |
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Digital Assets Director | Director | IT | |
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Apps Being Evaluated by Marketshare, Inc. Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Marketshare, Inc. IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Marketshare, Inc. digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Marketshare, Inc. Technographics
Marketshare, Inc. is a Communications organization based in United States,
with around 40 employees and annual revenues of $4.0 million.
Marketshare, Inc. operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Microsoft 365 and WooCommerce,
covering areas like ERP Financial, Collaboration and eCommerce.
Marketshare, Inc. has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Microsoft and Automattic.
Marketshare, Inc. recently adopted applications including
Hubspot Marketing Automation in 2021, Hubspot CRM in 2019 and HubSpot Ads in 2019,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Marketshare, Inc.’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Marketshare, Inc.’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Marketshare, Inc. technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.