Saint Paul, 55114, MN,
United States
Marsden Holding LLC Technographics
Marsden Holding LLC Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Marsden Holding LLC and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10000 Marsden Holding LLC employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Marsden Holding LLC has purchased the following applications: ABI MasterMind ATS for Applicant Tracking System in 2016, Microsoft 365 for Collaboration in 2018, Intuit Mailchimp for Marketing Automation in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Marsden Holding LLC is running and its propensity to invest more and deepen its relationship with ABI MasterMind , ADP , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Marsden Holding LLC revenues, which have grown to $1.50 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Marsden Holding LLC intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Marsden Holding LLC Tech Stack and Enterprise Applications
Marsden Holding LLC HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ABI MasterMind | Legacy | ABI MasterMind ATS | Applicant Tracking System | HCM | n/a | 2016 | 2016 |
In 2016 Marsden Holding LLC implemented ABI MasterMind ATS, an Applicant Tracking System, to centralize recruiting and applicant lifecycle management for Talent Acquisition and HR. ABI MasterMind ATS was adopted as the primary platform for requisition management, candidate tracking, and interview workflow orchestration.
The deployment relied on vendor-provisioned infrastructure, and Marsden stated the ABI MasterMind system "gave us instant infrastructure and served us better than any system that I had seen or used in my 41 years in the crowd management business." ABI MasterMind ATS configurations emphasized role-based access, configurable recruiting workflows, a centralized candidate database, interview scheduling, offer management, and built-in reporting to support operational recruiting processes.
Operational ownership was placed with Talent Acquisition and HR, with governance focused on standardized requisition approvals, hiring workflow orchestration, and centralized candidate records to reduce process fragmentation. The Marsden implementation of ABI MasterMind ATS illustrates an Applicant Tracking System deployment pattern that combines vendor-managed infrastructure with modular recruiting capabilities to instrument and standardize enterprise hiring operations.
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Payroll Tax Compliance | HCM |
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2020 | 2020 |
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Marsden Holding LLC Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, Marsden Holding LLC implemented Microsoft 365 as its primary Collaboration platform. The Microsoft 365 deployment was positioned to provide enterprise email, document management, and real-time collaboration services for roughly 10,000 employees across the professional services organization.
The implementation configured core Microsoft 365 capabilities including Exchange Online for mail, SharePoint Online for intranet and document libraries, Microsoft Teams for persistent chat and meetings, and OneDrive for personal file sync and sharing. Administrative configuration included tenant-level policies, licensing assignment workflows, and standard compliance controls such as data loss prevention, retention labels, and eDiscovery to align with professional services recordkeeping requirements.
Operational governance emphasized centralized administration and role-based access, with IT-run provisioning and lifecycle management for user accounts and groups. Rollout and change management focused on departmental adoption across client-facing teams, knowledge management processes in SharePoint, and workplace collaboration through Teams, with ongoing policy stewardship for security and compliance within the Microsoft 365 environment.
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Marsden Holding LLC CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp | Marketing Automation | CRM | n/a | 2018 | 2018 |
In 2018, Marsden Holding LLC deployed Intuit Mailchimp as its Marketing Automation platform on the public website. The implementation is focused on web-driven audience capture and campaign orchestration tied directly to site activity, with Intuit Mailchimp embedded into site pages through forms and script-based tracking.
Marsden configured Intuit Mailchimp to support core Marketing Automation capabilities including email campaign management, audience and list segmentation, automated drip workflows, template and content management, A B testing, and reporting dashboards. Intuit Mailchimp is used to centralize contact profiles and segment logic for programmatic campaign delivery, consistent with typical marketing automation functional workflows.
The deployment integrates website sign up forms and client-facing pages with Intuit Mailchimp data capture, enabling marketing and digital engagement teams to operate campaign scheduling, list hygiene, and segmentation workflows from a single Marketing Automation instance. Governance practices emphasize managed audience segmentation and scheduled campaign approvals to align marketing operations with corporate communications procedures.
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Marsden Holding LLC IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Marsden Holding LLC
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Apps Being Evaluated by Marsden Holding LLC Executives
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