MARTEC
6 Austool Place,
Ingleburn, 2565, NSW,
Australia
Ingleburn, 2565, NSW,
Australia
61 2 8778-7500
Manufacturing
MARTEC Technographics
MARTEC Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by MARTEC and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 80 MARTEC employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that MARTEC has purchased the following applications: ezyCollect for AR Automation in 2018, Microsoft 365 for Collaboration in 2021, WooCommerce for eCommerce in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems MARTEC is running and its propensity to invest more and deepen its relationship with ezyCollect , MYOB , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing MARTEC revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for MARTEC intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
MARTEC Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ezyCollect | Legacy | ezyCollect | AR Automation | ERP Financial Management | n/a | 2018 | 2018 |
In 2018, MARTEC implemented ezyCollect as a purpose built AR Automation solution to centralize debtor management and improve receivables visibility. The implementation followed MARTEC moving its accounting system to MYOB Exo three years earlier, and came after a recommendation from its MYOB consultant Kilimanjaro.
The deployment focused on AR Automation capabilities that replaced manual processes, including automated customer reminder emails to remove repeated manual typing, a consolidated receivables dashboard to unify ageing invoice data, and an auditable communications history to replace fragmented Excel and email trails. Configuration addressed MARTECs diverse trading terms for debtors and provided structured workflows for identifying and escalating accounts at risk of delinquency.
Operational coverage centered on the finance and accounts receivable team at MARTEC Australia, where the system was applied to thousands of open accounts and supported the existing day to day receivables reporting cadence. The solution created one source of truth for debtor status, enabling shared visibility across the accounts team and Linda Attenborough, who had previously managed at risk accounts individually.
Governance outcomes included consolidation of debtor communications into a single repository and standardization of reminder cadence and escalation steps to improve monitoring and accountability. One year after deploying ezyCollect, MARTEC reported an 80 percent improvement in overdue accounts, moving from 27 percent overdue to roughly five percent, and by month end closer to three percent, reflecting materially improved ageing visibility and debtor follow up.
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ERP Financial | ERP Financial Management |
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2015 | 2015 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2021 | 2021 |
In 2021, MARTEC deployed Microsoft 365 as its primary Collaboration platform. The implementation is visible on the company website and reflects a cloud first Microsoft 365 tenant provisioned for an 80 person manufacturing organization, aligning collaboration tooling with operational needs.
Microsoft 365 was configured to deliver core Collaboration capabilities, including Exchange Online email, Microsoft Teams for meetings and chat, SharePoint Online for intranet and document management, OneDrive for personal file storage, and the Microsoft Office productivity suite. Configuration work emphasized centralized user licensing, tenant level security and compliance controls, group based content sharing policies, and document versioning and coauthoring to support manufacturing, operations, sales, and finance workflows.
Operational coverage extends across engineering, production, supply chain, sales, and administrative functions, enabling standard collaboration workflows such as email, meetings, document lifecycle management, and file sharing. Governance and operational controls were applied through role based access and account provisioning processes, with policy controls for external sharing and retention managed at the tenant and group level, consistent with Collaboration category best practices.
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WooCommerce | eCommerce | eCommerce | n/a | 2021 | 2021 |
In 2021, MARTEC deployed WooCommerce from Automattic on its public website. The WooCommerce eCommerce implementation functions as the company storefront and was configured to support product catalog management, online order capture, cart and checkout workflows, and administrative order processing. The implementation leverages standard eCommerce functional modules including catalog, cart, checkout, tax and shipping configuration, and order management to support sales and operations business functions.
Deployment was executed as a WordPress plugin instance embedded into MARTEC's website, with administration performed through the WordPress dashboard for product, pricing, and order workflows. Operational scope focuses on online sales and customer facing order processing, with internal teams maintaining catalog updates and fulfillment coordination. Governance is implemented through in-platform role based access and content workflows within WordPress, with MARTEC retaining operational ownership rather than engaging an external implementation partner.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2019 | 2019 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at MARTEC
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Apps Being Evaluated by MARTEC Executives
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FAQ - APPS RUN THE WORLD MARTEC Technographics
MARTEC is a Manufacturing organization based in Australia,
with around 80 employees and annual revenues of $10.0 million.
MARTEC operates a diverse technology stack with applications such as
ezyCollect, Microsoft 365 and WooCommerce,
covering areas like AR Automation, Collaboration and eCommerce.
MARTEC has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as ezyCollect, Microsoft and Automattic.
MARTEC recently adopted applications including
Microsoft 365 in 2021, WooCommerce in 2021 and Insightly Unbounce Conversion Intelligence Platform in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of MARTEC’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates MARTEC’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete MARTEC technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.