Matratzen Concord
Matratzen Concord Technographics
Matratzen Concord Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Matratzen Concord and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1400 Matratzen Concord employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Matratzen Concord has purchased the following applications: SMF Stealth ERP for Retail Management in 2020, LiveChat for Chatbots and Conversational AI in 2017, Microsoft 365 for Collaboration in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Matratzen Concord is running and its propensity to invest more and deepen its relationship with SMF GmbH , LiveChat, Inc. , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Matratzen Concord revenues, which have grown to $400.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Matratzen Concord intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Matratzen Concord Tech Stack and Enterprise Applications
Matratzen Concord ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SMF GmbH | Legacy | SMF Stealth ERP | Retail Management | ERP Services and Operations | n/a | 2020 | 2021 |
In 2020, Matratzen Concord implemented SMF Stealth ERP from SMF GmbH as a Retail Management platform to consolidate core retail operations across its German store network. The deployment was positioned to support point of sale, inventory control and merchandise management processes, reflecting SMF GmbHs role as a longstanding IT partner for retail customers in Germany.
The SMF Stealth ERP implementation centers on retail and merchandising functions including POS transaction processing, centralized inventory visibility, assortment and merchandise planning, replenishment workflows and pricing and promotion configurations. SMF Stealth ERP was configured to provide a single merchandise repository and standardize store operational workflows, aligning merchandising and store execution capabilities with centralized control.
Integrations implemented as part of the rollout focused on real time POS connectivity and inventory synchronization between stores and the central system, plus interfaces to head office order and stock management processes. Operational scope covered store operations, merchandising and inventory planning teams within Matratzen Concord, supporting day to day retail execution across its German footprint.
Governance emphasized centralized merchandise governance and standardized operational procedures, with SMF GmbH documented as the vendor partner supporting ongoing retail management processes. The narrative reflects a platform-level implementation of SMF Stealth ERP within the Retail Management category for Matratzen Concord in 2020.
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Matratzen Concord AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| LiveChat, Inc. | Legacy | LiveChat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2017 | 2017 |
In 2017, Matratzen Concord embedded LiveChat on its German website to support online customer engagement. The deployment placed the LiveChat web widget across storefront pages and the checkout flow on matratzen-concord.de, aligning the effort with the Chatbots and Conversational AI category. The implementation targeted customer service and online sales functions within the retailer's German operations, and the organization reports approximately 1400 employees and €400,000,000 in revenue. LiveChat was provisioned as the primary conversational interface for real-time visitor engagement.
Configuration emphasized real-time messaging, canned responses, proactive chat invitations, and agent routing, consistent with core Chatbots and Conversational AI capabilities. The implementation generated session transcripts and basic reporting to support agent workflows, and was configured to embed in site pages with no named backend system integrations disclosed in public source code. Operational coverage focused on online customer care and sales support team workflows, with governance oriented around standardized chat handling procedures and agent scripting to ensure consistent customer interactions.
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Matratzen Concord Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2021 | 2021 |
In 2021, Matratzen Concord deployed Microsoft 365 to establish a cloud-first Collaboration platform. The implementation surfaces Microsoft 365 on their public website and centralizes email, meetings and document services to support retail and corporate collaboration needs.
The deployment leverages core Microsoft 365 capabilities including Microsoft Teams for real-time collaboration, Exchange Online for corporate messaging, SharePoint Online and OneDrive for document management and intranet content, and built-in Microsoft 365 compliance and security controls. Configuration emphasizes site collections and team structures to map to retail workflows, enabling document versioning, shared calendars and coordinated communications across merchandising and support functions.
Microsoft 365 is integrated with the company web presence, indicating usage patterns where public facing content and internal collaboration services are coordinated through the same cloud tenant. Operational coverage is oriented toward corporate office users and store operations, supporting business functions such as store management communications, merchandising coordination, and customer service collaboration.
Governance and rollout have been structured around centralized tenant administration with role based access and standardized provisioning of SharePoint sites and Teams workspaces, combined with change control for onboarding business units. Matratzen Concord Microsoft 365 Collaboration supports internal communications and document management for the retailer, aligning cloud collaboration tooling with ongoing retail operations.
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Matratzen Concord CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Experience | CRM |
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2017 | 2017 |
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Partner Relationship Management | CRM |
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2020 | 2020 |
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Tag Management | CRM |
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2022 | 2022 |
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Tag Management | CRM |
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2017 | 2017 |
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Matratzen Concord IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2000 | 2000 |
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IT Decision Makers and Key Stakeholders at Matratzen Concord
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Matratzen Concord Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Matratzen Concord IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Matratzen Concord digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Matratzen Concord Technographics
Matratzen Concord is a Retail organization based in Germany,
with around 1400 employees and annual revenues of $400.0 million.
Matratzen Concord operates a diverse technology stack with applications such as
SMF Stealth ERP, LiveChat and Microsoft 365,
covering areas like Retail Management, Chatbots and Conversational AI and Collaboration.
Matratzen Concord has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SMF GmbH, LiveChat, Inc. and Microsoft.
Matratzen Concord recently adopted applications including
Tealium IQ Tag Management in 2022, Microsoft 365 in 2021 and SMF Stealth ERP in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Matratzen Concord’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Matratzen Concord’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Matratzen Concord technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.