Brisbane, 4000, QLD,
Australia
McInnes Wilson Lawyers Pty Ltd Technographics
McInnes Wilson Lawyers Pty Ltd Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by McInnes Wilson Lawyers Pty Ltd and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 200 McInnes Wilson Lawyers Pty Ltd employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that McInnes Wilson Lawyers Pty Ltd has purchased the following applications: Oracle Moat for Marketing Analytics in 2019, Intuit Mailchimp Mandrill for Transactional Email in 2021, Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems McInnes Wilson Lawyers Pty Ltd is running and its propensity to invest more and deepen its relationship with Oracle , Act-On Software , ActiveCampaign or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing McInnes Wilson Lawyers Pty Ltd revenues, which have grown to $25.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for McInnes Wilson Lawyers Pty Ltd intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
McInnes Wilson Lawyers Pty Ltd Tech Stack and Enterprise Applications
McInnes Wilson Lawyers Pty Ltd CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Moat | Marketing Analytics | CRM | n/a | 2019 | 2019 |
In 2019 McInnes Wilson Lawyers Pty Ltd deployed Oracle Moat to support Marketing Analytics across its public website. The deployment focuses on web-level measurement and media verification, with Oracle Moat instrumented to capture viewability and attention metrics tied to site impressions and digital advertising executed against the corporate domain.
Oracle Moat was configured to operate as a tag-based measurement layer, feeding measurement and verification data into centralized dashboards used by the marketing function. Typical Oracle Moat capabilities incorporated include viewability measurement, ad verification, attention analytics, and impression-level reporting, with implementation centered on page-level tag placement and event collection.
Operational ownership sits with the marketing and digital channels teams, who use Oracle Moat outputs to inform campaign measurement and media quality reviews. Integration points are limited to standard site tagging and ad serving measurement flows, aligning the Oracle Moat deployment with existing web analytics and campaign tagging practices to drive Marketing Analytics for McInnes Wilson Lawyers Pty Ltd.
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2021 | 2021 |
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McInnes Wilson Lawyers Pty Ltd PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp Mandrill | Transactional Email | PaaS | n/a | 2021 | 2021 |
In 2021, McInnes Wilson Lawyers Pty Ltd implemented Intuit Mailchimp Mandrill for Transactional Email on its website. The Intuit Mailchimp Mandrill implementation centralized website-driven transactional messaging and client-facing notifications for the firm.
The Intuit Mailchimp Mandrill deployment used category-typical capabilities such as template management, SMTP relay and API-based sending to power application-initiated sends from site forms and client contact flows. Configuration work included domain authentication and deliverability controls, suppression list handling and event webhook configuration to surface delivery, bounce and unsubscribe events into operational workflows. Operational scope focused on website and client communications, with governance centered on centralized templates, sending domain management and compliance controls for firm-wide transactional messaging.
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McInnes Wilson Lawyers Pty Ltd IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure Cloud Services | Application Hosting and Computing Services | IaaS | n/a | 2018 | 2018 |
In 2018, McInnes Wilson Lawyers Pty Ltd deployed Microsoft Azure Cloud Services to host its public website. The Microsoft Azure Cloud Services deployment is classified within the Application Hosting and Computing Services category and is focused on cloud-hosted web front end, compute, and object storage for the firm’s online presence. The implementation supports McInnes Wilson’s Australian operations and is managed as part of the firm’s IT web operations.
The configuration leverages managed web hosting and platform services alongside virtualized compute resources, object storage for site assets, and cloud networking and security controls, consistent with Application Hosting and Computing Services capabilities. Operational responsibility is retained by the internal IT team who administer application configuration, TLS certificates, and deployment pipelines for the website. The deployment reflects McInnes Wilson Lawyers Pty Ltd using Microsoft Azure Cloud Services within the Application Hosting and Computing Services category to support web hosting and site operations.
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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McInnes Wilson Lawyers Pty Ltd CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2013 | 2013 |
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IT Decision Makers and Key Stakeholders at McInnes Wilson Lawyers Pty Ltd
Apps Being Evaluated by McInnes Wilson Lawyers Pty Ltd Executives
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