Wilton, 6897, CT,
United States
Melissa & Doug, LLC Technographics
Melissa & Doug, LLC Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Melissa & Doug, LLC and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 700 Melissa & Doug, LLC employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Melissa & Doug, LLC has purchased the following applications: Oracle Cloud ERP for ERP Financial in 2021, Adobe Connect for Audio Video and Web Conferencing in 2017, Salesforce Commerce Cloud for eCommerce in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Melissa & Doug, LLC is running and its propensity to invest more and deepen its relationship with Oracle , Adobe Systems , Zoom Video Communications or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Melissa & Doug, LLC revenues, which have grown to $100.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Melissa & Doug, LLC intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Melissa & Doug, LLC Tech Stack and Enterprise Applications
Melissa & Doug, LLC ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Cloud ERP | ERP Financial | ERP | n/a | 2021 | 2022 |
In 2021, Melissa & Doug, LLC implemented Oracle Cloud ERP to centralize financial operations and align accounting with fulfillment and planning. The implementation is categorized as ERP Financial and positioned to unify general ledger, accounts payable, accounts receivable, fixed assets and procurement workflows under a single cloud financial backbone supporting revenue and costing transparency.
Oracle Cloud ERP was configured to support core financial modules and to accommodate revenue and costing realization workstreams tied to corporate integration activity. The deployment emphasized configuration of financial close automation, period accounting controls and procurement-to-pay and order-to-cash process standardization to support the companys finance and accounting functions.
The Oracle Cloud ERP deployment was integrated with Manhattan WMS for warehouse management and fulfillment orchestration, providing inventory and inbound/outbound visibility between warehouse operations and financial records. Operational coverage extended across planning, fulfillment, logistics and warehouse operations, aligning inventory costing and revenue recognition flows between Oracle Cloud ERP and the Manhattan WMS instance.
Governance was structured with a Program Owner for the Oracle Cloud ERP and Manhattan WMS implementation and a continuous improvement and enabler program to drive business process improvements and revenue and costing saving projects. Change management emphasized cross functional coordination between finance, supply chain and customer fulfillment teams, and the program ownership model centralized decision making for rollout and process redesign.
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Melissa & Doug, LLC Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Connect | Audio Video and Web Conferencing | Collaboration | n/a | 2017 | 2017 |
In 2017, Melissa & Doug, LLC deployed Adobe Connect as an external-facing conferencing layer embedded on their public website. The implementation uses Adobe Connect on their website to present live webinars and recorded sessions from melissaanddoug.com, demonstrating an application-level web integration of Adobe Connect.
Functionally the deployment aligns with Audio Video and Web Conferencing capabilities, including persistent virtual meeting rooms, webinar registration and attendee management, screen sharing, and session recording for on-demand access. Operational scope centers on customer education, product demonstrations, and support training, with centralized governance for meeting templates, access controls, and content publishing workflows to the site.
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Audio Video and Web Conferencing | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2019 | 2019 |
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Collaboration | Collaboration |
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2019 | 2019 |
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Melissa & Doug, LLC eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Commerce Cloud | eCommerce | eCommerce | n/a | 2016 | 2016 |
In 2016, Melissa & Doug, LLC implemented Salesforce Commerce Cloud for eCommerce on their website melissaanddoug.com. The deployment used Salesforce Commerce Cloud as a cloud hosted storefront to power the public retail site and centralize digital storefront operations. Core functional capabilities included catalog and product presentation, merchandising and content management, shopping cart and checkout workflows, customer account management, and order capture consistent with eCommerce platform functionality. Salesforce Commerce Cloud was configured to provide centralized merchandising controls and content authoring for the brand. Operational ownership aligned to the company's eCommerce, merchandising, marketing, and customer service teams, who managed catalog updates, promotions, and site content through the Commerce Cloud administrative console. The implementation emphasized centralized commerce governance and catalog lifecycle processes to support the single public site melissaanddoug.com, while leveraging the vendor hosted model to avoid on premise storefront infrastructure, with day to day operations focused on storefront content authoring, merchandising workflows, checkout orchestration, and order capture within Salesforce Commerce Cloud.
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Personalization and Product Recommendations | eCommerce |
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2016 | 2016 |
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Personalization and Product Recommendations | eCommerce |
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2021 | 2021 |
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Product Review Management | eCommerce |
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2013 | 2013 |
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Melissa & Doug, LLC SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Supply Chain Management | SCM |
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2021 | 2021 |
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Melissa & Doug, LLC CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Engagement | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Melissa & Doug, LLC PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2020 | 2020 |
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Melissa & Doug, LLC PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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API Management, iPaaS (Integration Platform as a Service) | PaaS |
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2020 | 2020 |
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Transactional Email | PaaS |
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2019 | 2019 |
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Melissa & Doug, LLC IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2008 | 2008 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Melissa & Doug, LLC
Apps Being Evaluated by Melissa & Doug, LLC Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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